Our products and services help you manage the application journey, navigate change and overcome challenges. Connect and engage students at every stage of their journey and achieve your strategic goals.
Use our extensive network of course, accommodation, jobs and events platforms to give you the best opportunity to showcase your offer to students.
They're free and easy to set up – if you need any help, get in touch and we'll help you with how to make your offer stand out.
List your courses – Course Collection
Part of your capitation fee
The UK's official collection tool for UG and PG courses. Showcase your courses to students comparing their options.
List your courses
List open days and events
Free
Get students to your events by promoting them on ucas.com, visited by millions each year.
List your events
Promote postgraduate courses – Myriad
Free basic listing
The postgraduate gateway connecting the world to UK higher education. Help students to find their course, uni, funding, jobs and accommodation.
Promote your PG offer
Apprenticeships listings – Career Finder
Free apprenticeships listings
Advertise your apprenticeships to hundreds of thousands of students and graduates on our Career Finder tool – they're actively searching for their perfect fit.
Promote your apprenticeships
Build awareness and reach new markets
Build awareness and maintain engagement with the audience you want, from the moment they start their research through to the day they accept your offer. Students look to us for information. We give you the power to target an audience totally suited to you.
Peer-to-peer engagement – Unibuddy
From £1,500 p/a
Put your best advocates forward – our partnership with Unibuddy puts prospective students in touch with peers, so they can ask questions and build affinity with your institution as they do their research.
Connect your students
Events
From £600
Excite future students and their influencers face-to-face at our impressive, trusted events across the country.
Meet students face-to-face
Multichannel campaigns
From £2,500 per campaign
Right students, right channels, right time. Combine social, direct mail, email, sms, display for 3x the impact.
Reach students where and when it matters
Provider pages
Free listing
Millions of students come to ucas.com to research their choices – you can put your university or college front and centre while they're considering their options.
More about provider pages
Manage and accept applicants
These services are core to your continuously evolving partnership with UCAS, and to your recruitment efforts over the coming years. Make the most of what we offer.
Link products
Part of capitation fee
Take control of your processes in your own systems and software, showing both applicant and institution data. Find manuals for our secure file transfer service and link products.
More about link products
Test environments
Part of capitation fee
Test the integration of UCAS products with your own systems. Simulate the applicant journey and train your teams.
More about test environments
Fraud and verification services (Hunter)
Part of capitation fee
Prevent anyone from gaining an unfair advantage or securing a place by deception through UCAS’ dedicated Verification Team.
More about our verification service
Results processing service (ABL)
Part of capitation fee
Enjoy a smooth confirmation of exam results so you can make assured, efficient decisions on offers, plus advice and guidance for processing exam results securely and successfully.
Everything you need to know about ABL
Record of Prior Acceptance (RPA)
Part of capitation fee
Learn about using RPAs as an application route for full-time undergraduate applicants, and when you should use them.
All the detail about RPAs
Application and sector data
Get the latest sector and provider level data for the current recruitment cycle. Make the most of the data that's available all year round, as well as end-of-cycle data as soon as it's released.
Track applications and decisions made
Free standard access, enhanced from £2,600 p/a
Track year-on-year progress with unrivalled in-cycled insights. Get an early understanding of your application and decision-making activities so you can allocate resource in the right places.
Track applications and decisions
Raw data – EXACT
From £250
The sector’s richest and most up-to-date admissions data. Unique access to billions of data combinations to understand your market and competition.
Access raw data through EXACT
Provider EXACT Record Supply (PERS)
Part of capitation fee
Regular snapshots of your recruitment position, helping you understand in-cycle performance, using EXACT raw data.
Get your PERS data
Outreach Evaluator (STROBE)
Free basic access
Review your widening participation effectiveness, events impact and competitor performance by tracking individuals in the UCAS application system.
More about Outreach Evaluator
Contextual data
Free
Identify how you target and engage underrepresented applicants – form a picture of individual applicants' characteristics, and calculate the probability of your applicants entering HE.
More about contextual data
Monthly insights in your inbox
Free
Latest student behaviours and trends, activities and forecasts, and creative tips to help you plan and communicate effectively.
Get monthly insights
Products and services to inform recruitment strategies
For every university, complex challenges need clear answers and a way forward. Our products and insight services help you analyse and understand the market, trends, behaviours and what to expect, so you're equipped for current and future recruitment cycles based on tangible evidence.
Make informed decisions - Course feasibility
£2,000 per keyword report
Make sure your new course ideas have a market. Get insight on market health, supply and demand, and course size prediction – and launch with confidence.
Insight in 5 working days
Discover new markets – Untapped Geographies
£22,000
Grow your market share – push your brand to reach new applicants, grow in successful areas and see what you need to do to regain lost share.
Discover new markets
In-the-moment feedback - Student Decision Reports
From £220
The only way to find out why students did (or didn’t) choose you. In-the-moment feedback as students reply to their offers – created as bespoke reports for you.
Discover the reasons behind student decisions
Know who you're up against - Competitor Insight Dashboard
£5,400
See how you rank against your competitors – interactive dashboards to help you sharpen your view and fine-tune your strategies down to subject level.
Understand your competitors in detail
Optimise conversion – Leaky Hosepipe Solution
£22,000
Act on your conversion strengths and weaknesses – a deep dive into your funnel from enquiry to enrolment, with a 28-point action plan for quick wins and long-term conversion strategies.
Improve your conversion
Bespoke data consultancy
From £5,000
Insight, experience and creative solutions from the HE specialists, to solve your institutional challenges and reach your recruitment goals.
Work with the HE experts
Evaluate existing courses – Course Review
£5,500 per keyword
Develop and enhance your understanding of your portfolio. Get data-led insight to assess the feasibility of existing courses.
Evaluate existing courses
Campaigns – specific channels
Explore our channels in detail – we run bespoke campaigns on single platforms where you have a specific need or purpose.
Email
From 0.55p per recipient
Data-driven targeted communications will help you meet your campaign goals, with options including demographic, location, and academic subject targeting.
More about email
Display advertising
From £12 CPM
Fine-tuned keyword targeting, visibility on key content pages or in a student's application. Get noticed in the moment, across different stages of a student's university journey.
More about display
Direct mail
From 0.72p per recipient
Stand out from digital-only competitors through DMs, which are sent in UCAS branded envelopes to help students find the products or services they're looking for.
More about direct mail
AI optimised email sends
At an additional cost to qualifying emails
Improve the performance of your email campaigns using Einstein, which analyses behaviour of our audience and sends communications when they're most engaged.
Optimise your sends
Reach your next generation of students today
Only UCAS can offer access to our pre-applicant database (PAD) - comprised of people exploring their next steps to higher education.
This is your opportunity to connect with them at the beginning of their journey - when they're thinking about what to do next and open to