Sport Business Management (Blended Learning)

Prepare for a career in the global sport industry through an applied learning approach, utilising business management expertise and industry connections.
Our blended learning foundation degree is a full time course, and is designed in a student-focused way that allows you to combine online/distance learning alongside contact days at both Sheffield Hallam and Partnership Sporting Organisations. This course is perfect for those who want the flexibility to balance academic, professional and sporting commitments.

• Learn from experienced industry professionals and academics
• Gain real-world experience through applied learning opportunities
• Build valuable connections through strong links to the sports industry

Through a combination of theory and practice, you will explore key topics such as sports marketing, strategy, and finance, all while developing the skills needed to succeed in the industry. Upon graduation, you will be well-equipped to pursue a variety of careers in sports business management, from marketing and sales to operations and event management.

All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.

Your course will provide the theoretical, philosophical and practical underpinnings of Sport Business Management. You will be provided with opportunities to foster a better understanding of the role and function of Sport Business Management graduates in both the sport and physical activity sector and the working world at large, by studying topics such as:

· Marketing
· Finance
· Leadership & Management
· Sport event management
· Enterprise
· Global strategy

A range of approaches are used to enable you to actively engage and demonstrate appropriate levels of skills, behaviour and both context- and subject-specific knowledge. These include:

· Lectures, seminars and workshop (learning through teaching)
· Use of a virtual learning environment (VLE) (learning online)
· Embedded work-based learning experiences, such as placements and field trips (learning through working)
· Practical activities in both simulated and in-situ environments (learning through doing)
· Learning through independent study

Key features of our learning and teaching strategy include:

· Opportunities for you to conduct research and enquiry, and immerse yourself in the high-quality research undertaken across the University and sector
· The adoption of an Information literacy framework that will enable you to develop your skills in identifying and effectively using high-quality evidence
· Using approaches that enhance your critical reasoning and reflection skills
· Opportunities for you to develop and enhance your digital capability
· Opportunities for you to practice skills in simulated and in-situ contexts
· Using inclusive approaches to learning and teaching which value, promote and take account of equality and diversity

Several different individuals are responsible for providing support throughout your studies. These roles will facilitate the management of your learning, support target setting, and signpost you to the appropriate support for your academic, professional and personal development objectives. These include:

· Course and Module Leaders
· Qualified tutors and specialist experts in Partnership Sporting Organisations
· A named Academic Advisor (AA)
· Named Student Support and Employability Advisors
· Central services such as counselling, Library and IT

Contemporary issues;
Introduction to Sport Business Management;
Leadership and Management;
Sport and Physical Activity Landscape;
Finance in Sport;
Sport innovation and Entrepreneurship;
Sport Marketing and Brands

Coursework