Improve brand recognition in markets that matter to the future of your university brand. Make the most of unique data insights to reveal new geographical markets, get discovered at live events, or invest in a sponsorship package to build trust in your institution. With over 30 years' experience, we know what works.
Reach a huge, diverse audience
We can help you get discovered in the busiest of markets. With 24m+ unique website sessions (2022), 150,000+ event visitors and 1m+ registrants each year – all actively searching for their perfect university fit – we’re well placed to help you reach the students who would love to be a part of your future.
Reach the right students
Over 1m young people register with the UCAS Hub each year – sharing who they are, where they’re from and what they’re interested in. With 200 audience profile filters, you can identify, understand and engage the right students, delivering your message to those most likely to enjoy your courses.
Reach influencers for optimum impact
We’re the first port of call for parents, teachers and careers advisers who support students when they're exploring higher education. From ucas.com and targeted communications, to social advertising and events, we can put your brand centre stage.
94% of students love our events
Each year over 150,000 engaged year 12 students and their influencers attend our live events. 94% of them would recommend their experience as high quality – because of the diversity of information and activities on offer. So it's no surprise that in 2021 universities and colleges gained on average 236 student leads from their events – students enthusiastic about their courses.
More about events
A wide opportunity
“The number of students that UCAS have is far greater than any other organisation. Everything we have done has worked really well.”
University of Nottingham
How to increase your brand awareness
See what you need to do to regain applicant share, grow more in successful areas, and untap new geographies that are home to applicants who'll enjoy your courses.
From programmatic, display and social ads to emails and direct mail, connect with audiences on the channels they use.
Build early relationships through in-person and virtual events. Remain front-of-mind while students are deciding where they'd like to apply.
Let your best advocates promote your university or college. We’ve got 4,000 active ambassadors having 80,000 conversations about campus life.
Your opportunity to highlight why students should choose your course over others. Make the most of the tool to highlight your strengths.
Shine a spotlight on your student digs to reach and engage the audiences most likely to join you. Our Accommodation Search tool features hundreds of student living spaces.
Reach students and influencers with our communications. Aligned to application status, they land exactly when they're most likely to be looking for your content.
An engaged audience
Actively searching for the course and university that’s right for them, students trust what we say and are highly engaged with our communications.
- 7.3% average conversion rate from email to application
- 6.5% average conversion rate across all trackable channels
Statistics are from campaigns delivered in the 2022 cycle and student journey emails for pre-applicants.
Use Myriad to raise awareness of postgraduate provisions
Join the world’s single postgraduate gateway, for those looking to go further. One app with countless postgraduate opportunities, Myriad helps people across the globe to search for courses, research universities, explore funding, find accommodation. and more.