Fashion Marketing and Enterprise

Develop the marketing expertise, entrepreneurial mindset, and creative confidence to lead, disrupt, and launch within the global fashion industry.

Shape the future of fashion
Do you dream of launching your own fashion brand, setting trends rather than following them, or becoming a trailblazer who shapes the future of the industry? Our BA (Hons) Fashion Marketing & Enterprise degree equips you with the expertise, creative confidence, and global perspective to thrive in the fast-paced, ever-evolving world of fashion.

As part of this course, you’ll:

• Explore key global environmental, fashion marketing, and entrepreneurial theories and apply them directly to real fashion businesses

• Build a powerful creative and technical toolkit, transforming initial ideas into polished, industry-ready products

• Experiment with cutting-edge communication platforms, digital tools, and storytelling formats to become a versatile fashion marketing innovator

• Discover what it takes to be an entrepreneur, develop an innovative mindset, and gain the motivation and confidence to launch your own fashion venture

• Curate a professional portfolio that showcases your skills, creative voice, and unique personal style

• Showcase your talent to the public and industry leaders by exhibiting your work at the end of your final year

Whether you want to join an established brand or build one of your own, this course gives you the tools to turn your creativity into an exciting career.

Find out more

Real-world experience
At Leeds Beckett, your studies are informed and delivered by people with specialist experience and expertise across the fashion industry. You’ll work on live briefs set by real clients, and you can choose to do a placement year where you’ll experience a range of careers first-hand. This hands-on experience helps you build professional confidence, industry insight, and a strong network, giving you a competitive edge when you graduate.

Where will fashion marketing and enterprise lead me?
You’ll engage with a varied and exciting educational experience that unlocks numerous opportunities in the fashion industry. Specific fashion areas you could work in include marketing, fashion buying, merchandising, retail and sales, PR, and business strategy.

Alternatively, you might follow your entrepreneurial instinct and set up your own label or studio. You’ll graduate with the skills, experience, and confidence to move seamlessly into the fashion industry, or to create opportunities of your own.

Guest lectures
Our INSIDE/OUT lecture series brings together some of the most exciting names from the fields of art, architecture, design, fashion, film, music, performing arts, and beyond. Gain valuable insight, inspiration, and industry connections from the innovators shaping the industry today, on campus and in collaboration with external organisations.

Why study the BA (Hons) Fashion Marketing & Enterprise course at Leeds Beckett University?

1. Take a placement year – an opportunity to take a year of paid employment to get hands-on in an area you’re passionate about
2. Build strong links with the thriving design and creative sector in Leeds, the UK, and beyond
3. Ranked 15th in the UK for Fashion and Textiles*
4. Solve real-world industry challenges using a robust toolkit of creative, strategic, and technical skills
5. Specialise in the fashion areas you’re passionate about via projects, coursework, and work experience

*The Guardian University Guide 2025

<strong> Year 1 Core Modules:</strong>

• Fashion, Practice, Context, Professional: Exploration
• Fashion, Practice, Context, Professional: Experimentation

<strong> Year 2 Core Modules:</strong>

• Fashion, Practice, Context, Professional: Communities
• Fashion, Practice, Context, Professional: Situation

<strong> Year 3 Core Modules:</strong>

• Fashion, Practice, Context, Professional: Positioning
• Fashion, Practice, Context, Professional: Future