Creative and Cultural Industries: Design Marketing

Reasons to choose Kingston

• You’ll exhibit your own work in inspiring creative spaces both on and off-campus.

• By joining our creative agency, StudioKT1.com, you’ll gain experience by working on paid live briefs with a variety of organisations, such as Kingston First and Veolia. You’ll pitch and present your ideas to a variety of brands, studios and agencies.

• Thinking Through Making is the ethos of Kingston School of Art. You’ll be able to experiment and learn in our world-class 3D workshops, digital media labs, film, photography and printmaking facilities.

• Our commitment to high quality teaching has been recognised with a Teaching Excellence Framework (TEF) Gold rating. The University has received an overall rating of Gold, as well as securing a Gold award in the framework's two new student experience and student outcomes categories.

About this course

Do you see yourself working for an interactive agency, an innovative start-up or using technology creatively? You’ll deliver creative responses to meet a client’s needs, using the marketing skills, project management knowledge and experience of the industry that you’ve acquired from this course.

As well as giving you an understanding of design values and commercial practice, on this degree you’ll create marketing materials and develop innovative user experiences across different media and digital environments.

Throughout the course, you’ll also develop the commercial and organisational skills and understanding needed to work effectively in the creative and cultural sector. You’ll have creative freedom and be encouraged to undertake non- commercial creative projects.

Future Skills
Embedded within every course curriculum and throughout the whole Kingston experience, Future Skills will play a role in shaping you to become a future-proof graduate, providing you with the skills most valued by employers such as problem-solving, digital competency, and adaptability.

As you progress through your degree, you'll learn to navigate, explore and apply these graduate skills, learning to demonstrate and articulate to employers how future skills give you the edge.

At Kingston University, we're not just keeping up with change, we're creating it.

Career opportunities
You’ll graduate ready for a career in a design agency or similar creative organisation.

Example modules
– Visual Narratives and Design Thinking: Creating Compelling Stories, Creative Problem-Solving
– Design Marketing
– Culturepreneurship.

To view the full list of modules, please visit the University course webpage.

Assessment typically comprises practical (e.g. presentations, performance) and coursework (e.g. essays, reports, self-assessment, portfolios and dissertation).