Digital Video Production and Marketing (Taught)

Digital video is the driving force of the digital marketing and e-commerce businesses, which are large and growing employers of media graduates who have a knowledge of both the practical and theoretical side of how video content sells.

On this course you will gain a unique blend of the theory of digital marketing, analytics and e-commerce with practical experience of filmmaking and influencer marketing to be gained in producing and distributing actual content for brands.

By directly pointing your career at what is a vibrant, fast-growth job market, the University of Salford offers you a perfect and 2020-relevant skillset to directly design your career for current and future opportunities.

You will:

• Experience a blend of theoretical and practical approaches to digital marketing and video production

• Dissect the key tenets of the role of a digital video marketing professional, moving on to apply these to real-life industry scenarios

• Study at MediaCity, one of the country's key digital and creative hubs