Course contact details
Admissions Office Main
Email:Admissions@rgu.ac.uk
Phone:01224 262728
Robert Gordon University
Garthdee House
Garthdee Road
Aberdeen
AB10 7QB
Digital Marketing
- BA (Hons)
- 4 Years
- Full-time
- 7 September 2026
- Undergraduate
- Main Site - Aberdeen
- Awarded by:
- Robert Gordon University, Aberdeen
Course summary
Robert Gordon University offers the only BA (Hons) Digital Marketing degree available in Scotland. It will provide you with the relevant knowledge and skills to design, deliver and evaluate digital marketing strategies and campaigns, in preparation for a successful career in the industry.
You will be introduced to a wide range of technologies and techniques, providing you with an overview of the digital technology landscape and strategic marketing principles of today. You will have the opportunity to use these skills in real-world projects through placement and live agency projects.
This course shares a common first year with BA (Hons) Digital Marketing and Business Analytics. At the end of first year you can choose to study BA (Hons) Digital Marketing or BA (Hons) Digital Marketing with Business Analytics.
How to apply
Apply by
14 January
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- P9P3
- Institution code:
- R36
- Campus name:
- Main Site - Aberdeen
- Campus Code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 3
Entry requirements for advanced entry (i.e. into Year 2 and beyond)
A relevant HNC or HND from one of our partner colleges will be considered for entry into Year 2 or 3.
All other applicants who are interested in applying for advanced entry will be considered on an individual basis.
Entry requirements
UCAS TariffNot accepted
A levelBCC
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)DMM
In a relevant subject.
Access to HE DiplomaM: 45 credits
P: 15 credits
Pass 60 credits to include 45 Level 3 credits at grade Merit. Diploma must be completed in a relevant subject.
Scottish HigherBBBC
International Baccalaureate Diploma Programme27 points
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)H2, H3, H3, H3
Scottish HNCPass
A relevant HNC will be considered for entry to year 2.
Scottish HNDPass
A relevant HND will be considered for entry to year 3.
HNC (BTEC)P
A relevant HNC will be considered for entry to year 2.
HND (BTEC)P
A relevant HND will be considered for entry year 3.
Foundation Apprenticeship (SCQF Level 6)Pass
May be accepted in combination with SQA Highers
T LevelM
Minimum Qualification Requirements
A level CCC
Scottish Higher BCCC
English language requirements
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 6 | Applicants whose first language is not English should have an IELTS of 6.0 overall, with no component lower than 5.5, or an equivalent. |
Further Information on English language requirementshttps://www.rgu.ac.uk/english
Contextual admissions
Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.
RGU is fully committed to widening participation to extend access to learning and enable talented individuals from under-represented groups, particularly those from deprived areas, to achieve their ambitions through higher education, whatever their circumstances.
Historical entry grades data
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
Not enough data available
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
Fees and funding
Tuition fees
Per year tuition fees
| Location | Fee | Year |
|---|
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Related courses
At Robert Gordon University
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