Business Analytics (Taught)

As a result of the COVID-19 pandemic, businesses around the world are stepping up their analytics capabilities in order to inform their response to unforeseen changes in their markets.

Organisations of all sizes must analyse complex business data to remain competitive. Business analytics helps to predict market trends and improve business processes. It empowers managers to make strategic decisions to improve performance in areas such as product development, operations, marketing, sales and supply chain management.

Our MSc Business Analytics develops your analytical skills so you can solve complex business problems and help to answer questions raised by local and global pressures. You are trained to organise, integrate and interpret data so you can make insightful forecasts into all aspects of business operations and implement appropriate actions.

You cover topics such as:

• statistics and forecasting

• data mining, visual and analytical techniques

• global supply networks

• economic theory

• business management

Our range of optional modules gives you the opportunity to specialise in a variety of complementary business, management and marketing subjects.

This course is available to study starting in January or October.

Essex Business School is home to an international community of students and staff. Our current Masters students join us from more than 40 different nationalities. The University of Essex offers a number of scholarship and discounts for Masters study, including tailored awards for international applicants.