Business Management (Events) with a Foundation Year

Whether your dream is to become a wedding planner, music festival organiser or conference specialist, you’ll find exciting opportunities in the events industry.

Our Business Management (Events) degree will immerse you in the world of events and equip you with plenty of skills and experience for your future career. You will also get to plan, deliver and evaluate your own live event. Then you’ll showcase this work at GradEX, our Final Year Show.

Events management is a fast-paced and dynamic industry worth billions of pounds to the British economy. The demands are ever-changing, with a shift towards more virtual and hybrid events in recent years.

It covers everything from small-scale staff events and promotions to big fundraisers, concerts, cruises, conferences and exhibitions. You could also specialise in honeymoon and baby events or even funerals.

And to help give you the edge with employers, we offer double accreditation. It means you’ll get a leadership and management qualification from the Chartered Management Institute (CMI) as well as your degree.

We offer other amazing opportunities too, including an international study exchange and the chance to gain an extra employability-focused award called Staffordshire EDGE.

All the tutors have vast experience working in a variety of industries and bring their knowledge to the classroom. You’ll graduate industry-ready with flexible and transferable skills.

The course is part of our suite of Business Management degrees, which share some core modules. Other options include a more broad-based BSc (Hons) Business Management award or degrees specialising in tourism, sustainability, human resource management, and innovation and entrepreneurship.

On successful completion of study, we will issue the following award: BSc (Hons) Business Management (Events)

Foundation Year: Business Performance; Business Simulation Project; Communication in the Digital Age; External Business Environments; Managing People for Planet and Profit
Year One: Foundations of Human Resource Management; Foundations of Management; Global Visitor Economy; Introduction to Management Accounting; Managerial Economics; Marketing in the Business Environment
Year Two: Exploring the Eventscape; Management Accounting; Managing Equality, Diversity and Inclusion; Operations Management; Sustainable Business Development; The Event Professional
Year Three: Authentic Leadership; Consultancy/Management Project in Specialism; Contemporary Issues in Tourism and Events; Data and Decision Making; Innovative Change Management

Assessment methods depend on the modules you will be studying. The primary methods of assessment are coursework and evaluative assignments, digital portfolio development, in-class tests, presentations (both individual and group) and examinations. Most modules include a Tutorial Assessment, which carry a weighting of around 10% and your attendance and participation in class will be reflected in the awarded mark.