Events and Experience Management (Taught)

This course is designed for individuals with diverse academic or work experience backgrounds. It provides opportunities to gain industry-aligned skills in leadership, project management, and sustainable event organisation.

Key course content includes:

• Leadership and relationships: explore leadership, stakeholder management and EDI.

• Event creation and management: cover experience design, project management and risk management, following the PMBOK framework.

• Sustainability and innovation: examine sustainability, innovation and emerging trends, such as using AI in event management, all of which are aligned with relevant global standards.

Why you should study this course:

• Real-world teaching, simulations and live projects: this teaching approach helps prepare you for the challenges of working in the global event industry.

• Diverse assessment types: develop a range of skills needed in the event sector. These assessments are designed to promote creativity and collaboration – skills which are vital in planning and organising events.

• Industry connections and volunteering opportunities: take part in opportunities to develop professional networks and gain practical event experience learning how real events are run.

• Focus on contemporary issues: event managers must understand important local, national, and global issues to market events and manage risks effectively. Cover key topics like planning sustainable events, promoting equality and inclusion, leading responsibly to protect event brands, and using creative, entrepreneurial thinking.

• Transferable business skills: develop core business management skills applicable to the events industry. Gain a flexible knowledge base that can be applied across various business and event sectors.

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