Digital Media Production

Design and create innovative, engaging digital multimedia content, alongside developing your digital design and visual communication skills.

There’s growing demand for digital content creators working across social media and other platforms with a specialist understanding of user experience, design, and emerging technologies like VR.

Cambridge is the perfect place to gain these sought-after skills; It’s a tech hub known as ‘Silicon Fen’, with digital agencies and companies based here including Sookio, Onespacemedia, Google, Microsoft and Amazon. The city is predicted to be in the top ten for Creative Industries jobs growth by 2030 (NESTA).

Join a course that scored 92% for ‘Assessment and feedback’ and 90% for ‘Teaching on my course’ in the National Student Survey 2024.

Design and create innovative, engaging digital multimedia content.

Develop a transferable toolkit to take you on your digital journey.

Graduate industry-ready, with a professional portfolio, showreel, or website.

Get full training in all our facilities, including our print studio and Futures Lab.

Careers

This course will prepare you for roles including digital media design, web design, social media analysis, content writing, videography, motion graphic art, and interactive design.

You'll also be prepared for near-future careers like digital culture commentator or designer.

You’ll follow briefs and challenges that come straight from industry, and can also take an optional placement year. Our links with major companies – such as Orbital Media, Sookio Digital Agency, Brand-anonymous, Cambridge Museum of Technology, Essex Police, Collusion Arts and Avans University in Holland – have helped our students take part in live briefs and competitions, enhanced their portfolios and find work placements.

Our employability advisers run workshops, seminars, networking events, portfolio reviews and design challenges, and will help you find placements and work experience.

Our graduates have gone on to roles including Multimedia Designer at Cambridge Education Group, Social Media Account Manager at The Ivy Rose Agency, and Social Media Officer at ARU.

Teaching

In Year 1, you’ll set up a blog to map your learning journey, giving you a useful resource and toolkit both during the course and beyond.

We’ll also introduce you to the fundamentals of digital media, and help you develop project management skills.

In Year 2 you’ll work with practitioners at the forefront of emerging technologies to create new forms of storytelling.

In your final year you’ll prepare for life beyond university, solving challenging practice briefs or taking an optional work placement, before designing your own final project.

*=optional.

Year 1: Fundamentals of Digital Media; Thinking Digital: A Practical History of Digital Media; Digital Content Creation; Introduction to User Experience Design; Into ARU.

Year 2: Critical Issues and Debates; Immersive Storytelling; Photography Post-Production Workflow; Motion Graphics; Ruskin Module.

Year 3: Digital Media Specialised Practice; Digital Media Major Project; Research Project *; Working in the Creative Industries *.

Our modules allow you to demonstrate your progress by producing coursework to set projects, and formal briefs. At the end of each semester you’ll submit a portfolio of work for practice-based modules, and a written document for contextual/theoretical modules. These will be graded and you’ll receive written feedback.
You’ll also receive ongoing feedback on your design project concepts and develop your learning in taught sessions, one-to-one discussions, project reviews, peer to peer feedback and group critiques.