Strategic Marketing (Taught)

Ready to take your marketing career to the next level?

Move beyond the basics and learn how to think strategically. Our MSc Strategic Marketing is designed for ambitious professionals who want to step up into more senior marketing roles.

Master modern marketing concepts while developing the research, analytical, and decision-making skills that employers demand. With a blend of theory and hands-on learning, you will be equipped to tackle real business challenges with confidence.

CIM Accredited and designed with industry experts, so everything you learn is relevant, practical and future-focused. Graduate with more than just a postgraduate degree – you will leave us ready to make an impact, with the knowledge, skills and strategic mindset to stand out in a competitive job market.

Most importantly, this is not just about marketing campaigns. It is about big-picture thinking. You will discover how to align marketing strategies with wider business goals and position yourself as a strategic leader in any organisation or even launch your own business.

Possible exit points - MSc/PgD/PgC
For the Postgraduate Certificate (PG Cert), students would be expected to complete 60 credits of taught modules (normally 1 Semester).
For the Postgraduate Diploma (PG Dip) students would be expected to complete 120 credits of taught modules (normally 2 Semesters).