International Business Management

Learn how international businesses operate and grow, develop skills in strategy, marketing and cross-cultural management to prepare for a global career in business and management.

This course is ideal for you if you're interested in how global businesses work and want a career in international management. Learn how to develop real-world skills by taking advantage of potential opportunities to work on global projects² and preparing for jobs in global businesses.

This course aims to:

• prepare you for global business careers in a variety of industries

• provide you with opportunities to develop skills essential to succeeding in a global business environment

• take a collaborative approach to address global challenges, for the betterment of society.

Why you should study this course

• Understand and solve complicated international business problems by working with other students to ensure your solutions are ethical and respectful of different cultures.

• Learn how environmental forces influence global business trends and learn how to develop relevant strategies to deal with the resulting opportunities and threats.

• Explore the differences between countries and markets to understand emerging trends and the challenges international businesses face, supporting your development in making informed business strategy decisions.

• You may have the opportunity to benefit from real-world teaching and learning, including working on live case studies and attending guest industry speaker events, helping you learn how to apply theory in real contexts.

• Explore how international businesses operate, trade, and expand, with possible opportunities to gain practical experience in global business through online projects with students and professionals from other countries.

Please visit our website for the most up-to-date information.

Course Modules

Year One:
This course has a common first year which enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn.

If you discover an interest in a specific subject you have studied, upon successful completion of your first year, you could swap degrees with another course in your common first year (subject to meeting progression requirements).

Common first-year courses:

Advertising and Digital Marketing BA (Hons)
Business Administration BBA (Hons)
Business and Human Resources Management BA (Hons)
Business and Marketing BA (Hons)
Business Management BA (Hons)
Enterprise and Entrepreneurship BA (Hons)
Event Management BA (Hons)
Marketing BA (Hons)
Sport Business Management BA (Hons)

Modules:
Marketing, Digital and Social Media
People and Organisations
Analytics for Decision- Making
Responsible Management, Sustainability and Entrepreneurship

Year Two Modules
Research and Insight
Data Driven Resource Management
Global Operations and Supply Chain
Trade and Innovation in a Global Context

Sandwich Year
There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement2 can often be beneficial. Work placements usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future.

Final Year Modules
Applied Project
Design Thinking and Project Management
One Planet Marketing
International Business Strategy and Governance

We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

• Association to Advance Collegiate Schools of Business
• Chartered Association of Business Schools
• Small Business Charter
• Principles for Responsible Management Education
• Business Graduates Association
• European Foundation for Management Development