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Business and Management (Data Analytics & Digital Business) with Placement Year

1 Study option · UndergraduateMain Site

Course options

2026-2027
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Course summary

Explore technology and big data in a wider business context – and gain valuable real-world experience – with our BSc Business and Management (Data Analytics and Digital Business) with Placement Year degree.

This flexible, four-year course, taught by academics from Henley Business School, equips you with the expertise to develop and implement technology and data-driven solutions for business. You’ll study the underlying theories and concepts of digital business, and learn how to apply them in the real world. An integrated Placement Year provides a fantastic opportunity to put your skills into practice in preparation for your future career.

Your core modules will cover:

  • business data analytics

  • information systems

  • business applications development

  • technology advisory practices

  • project management.

Ways to study this course

Campuses

  • Main Site

Study options

  • BSc (Hons) • Full-time • 4 Years

Start dates

  • 10/2026

Application codes

Course code:
NG13
Institution code:
R12

University of Reading has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.

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How to apply

Application codes

Course code:
NG13
Institution code:
R12

Open days

Historical entry grades data BETA

This section shows the range of grades students (with UK A-Levels or Pearson BTEC Level 3 National Extended Diplomas) who received offers were previously accepted with (learn more). It is designed to support your research but does not guarantee whether you will or won't get a place. Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

Data from:
This course and 47 other business and management courses
Date range:
2022-2024

Grades held by accepted students

For University of Reading, the top and bottom 5% of student grades have been removed from these calculations. This change helps to remove any extraordinary circumstances that could impact the data. Learn more here .
BBC Most common
  1. AAA
  2. Highest grades
  3. CCC
  4. Lowest grades

Offer rate for UK school & college leavers

93% Students aged 17/18 who applied to this course were offered a place.

How do you compare?

See how students with your grades have been accepted onto this course in the past.

Student Outcomes

Operated by the Office for Students

75 Employment after 15 months (Most common jobs)

90 Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

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