Digital Marketing | Oxford Brookes University

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Course summary

The future of marketing is digital. Innovative new channels mean new opportunities for reaching audiences and growing brands. Businesses need people like you to help them create content, collect data and make their marketing more effective.

On our BA Digital Marketing, we’ll introduce you to key marketing areas like communication, consumer behaviour and customer insights. Our optional modules will give you the freedom to explore topics that interest you. You’ll also consider what it means to market products and services in a sustainable way, as well as what it takes to be a good leader.

Put your skills to the test. You’ll work on live briefs set by our partners. You might carry out a social media review for a small business, create content for a product launch or look at data to see how to drive more people to checkout.

You’ll spend time sharpening your skills in our Social Media Lab too. Here you’ll find everything a digital marketer needs, from the latest industry-standard tools like Brandwatch to software such as Adobe Creative Cloud.

Ready to switch from consumer to creator?

How to apply

Application codes

Course code:: N511
Institution code:: O66

This course may be available at alternative locations, please check if other course options are available.

Course options

Historical entry grades data BETA

This section shows the range of grades students (with UK A-Levels or Pearson BTEC Level 3 National Extended Diplomas) who received offers were previously accepted with (learn more). It is designed to support your research but does not guarantee whether you will or won't get a place. Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

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Data from:
This course and 4 other marketing courses: Date range:
2022-2024

Offer rate for UK school & college leavers

99% Students aged 17/18 who applied to this course were offered a place.

How do you compare?

See how students with your grades have been accepted onto this course in the past.

Student Outcomes

Operated by the Office for Students

88 Employment after 15 months (Most common jobs)

93 Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.