International Marketing top-up

This top-up degree is aimed at anyone from outside the UK with a business and marketing background who wants to further develop their digital marketing skills within the international arena.

This course enables you to transform an existing marketing or business qualification into a BA (Hons) in International Marketing, at Coventry University.

• This one or two year course is designed for students who are studying a degree equivalent marketing or business course, outside of the UK, such as with one of our international partner institutions.

• The course will build on your existing business and marketing knowledge and skills, but then offer opportunities to develop specialised areas of marketing expertise.

• This course is relevant if you want to specialise in the key business discipline of marketing, giving you flexibility to work in a variety of marketing roles, such as brand management, or developing customer focused sales strategies.

Why study this course

• Turn your current marketing qualification into a BA (Hons) degree from an award-winning university with a business school that has over 60 years of experience and strong industry connections.

• Develop a broad range of business and more specific marketing skills and knowledge, creating flexibility to work in a variety of marketing roles, such as brand management, sales strategist or a data analytics marketeer.

• This course utilises a variety of innovative teaching spaces, such as the DigiComm Lab, or Simulation suite, to enhance your learning experience and helping you prepare for the real world of work.

• You will be taught by expert staff, who have a mix of practitioner and academic experience in business and marketing, who will use real world, problem-based approaches to teaching and learning.

• The course is specially designed for international students, where you will study in a supportive environment. Particular attention is given to language support and enhancing your future employability prospects, for your desired career.

For further information please visit the website.

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

• European Foundation for Management Development
• Small Business Charter
• Chartered Association of Business Schools
• Association to Advance Collegiate Schools of Business
• Principles for Responsible Management Education
• Business Graduates Association