Why this course?
Marketing is at the heart of success for businesses. Learn how to stay ahead of an increasingly competitive market by creating compelling campaigns to analysing consumer insights. During this course, you’ll apply marketing theories and techniques to case studies and real-world projects to become a marketing specialist. In your first year, you’ll learn the fundamentals of business to build a strong foundation of skills. From there, you will be able to shape the course around your interests and career goals with plenty of optional modules to choose from in your second and third years. You might choose to explore creative digital and social media marketing, or you might lean towards analytics and business strategies.
You’ll learn from marketing specialists who have extensive experience in management, consultancy, and running their own businesses. Your lecturers will be able to support you in launching your graduate marketing career by drawing on their own experiences and a professional network of business leaders.
Future employment
This degree will help you progress into careers within marketing, SEO, project management, public relations, public relations and more.
Added benefits:
Be awarded a CMI Level 5 Certificate in Management and Leadership alongside your degree
Experience international cultures through options to work and study abroad
Benefit from associate membership to the CMI (at no extra cost), inclusive of an interactive induction session hosted by the CMI, as well as access to the CMI's digital library, resources, and employability skills audit.
Why the University of Worcester?
The University of Worcester is a campus university, meaning everything you need is on site. We’re based in a vibrant cathedral city just 40 mins south of Birmingham and an hour north of Bristol, and our beautiful green campuses have plenty of parking and quality on-site accommodation.
At Worcester, small class sizes, supportive tutors, and professionally focused courses mean you’ll be prepared for your dream career. These are just some of the reasons why we’re first in the UK for both graduate employment and quality education.
• University of the Year finalist in the Times Higher Education Awards 2025.
• First in the UK for sustained employment, further study or both, from any multidisciplinary university – Longitudinal Education Outcomes (LEO) 2017 to 2025.
• First in the UK for quality education – Joint 1st in the Times Higher Education’s University Impact Rankings 2025.
Join us at one of our regular Open Days to see if the University is a good fit for you: www.worcester.ac.uk/opendays
For a breakdown of the modules you'll study each year visit our course page. You can do this by scrolling to the bottom of this page and selecting 'Visit our course page'.
For detailed information about assessment, feedback, teaching and contact time visit our course page. You can do this by scrolling to the bottom of this page and selecting 'Visit our course page'.
This course is available in Clearing. If you have submitted an application, you can add this course. If you haven’t sent us an application yet, you can do this until 24th September 2026.
This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.
University of Worcester has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
See why these ratings were awarded
What does this TEF outcome mean?
The following entry points are available for this course:
The University of Worcester accepts all qualifications within the Tariff, and normally looks for the equivalent of 3 A levels. More information can be found at http://www.worcester.ac.uk/journey/entry-requirements.html
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
This report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Please visit the fees and finance pages of the University of Worcester website for tuition fee information: https://www.worcester.ac.uk/study/fees-and-finance/
Email:admissions@worc.ac.uk
Phone:01905 544433
Email:admissions@worc.ac.uk
Phone:01905 855111
Fax: 01905 855377
Henwick Grove
Worcester
WR2 6AJ
At University of Worcester
