Appeal to specific markets
Whether you’re looking to connect with under-represented groups, specialist subject prospects, international students or postgraduates – we can help you understand and reach new customers across the full conversion funnel.
Information and advice pages
Appeal to specific markets
Whether you’re looking to connect with under-represented groups, specialist subject prospects, international students or postgraduates – we can help you understand and reach new customers across the full conversion funnel.
Applying for a finance and accounting apprenticeship
Looking to start a career in finance and accounting? While academic routes are often the first thought when entering the field, there is no better way to gain hands-on experience in the sector than embarking on an apprenticeship and working while you learn. In the guide below, we'll help you on the first stage of your journey in applying for an apprenticeship, what to expect at the interview stage, and some advice and guidance from live employers in the space.
Applying to university as an international student
Discover any information you might need to succeed in applying to UK institutions as an international student. Find advice on visas, English language skills, why you should study in the UK and what your qualifications will mean.
Apprenticeships
Interested in an apprenticeship? Check out some of the great resources, useful hints and tips, and vacancies UCAS has to offer.
Archaeology 2026 personal statement guide
Dig deep into what fascinates you about archaeology and what you hope to discover on a course like this.
Architecture and planning 2026 personal statement guide
If you’re applying for architecture and planning, outline your reasons for wanting to study the course. The built environment encompasses lots of courses and professions, so be as specific as possible about your interests and enthusiasms.
Art 2026 personal statement guide
Art admissions tutors explain how your personal statement can serve as a taster of your creative potential (and your interview).
Bespoke Data Consultancy
UCAS is the most recognised and trusted brand in higher education. We harness our expertise and data to help you transform recruitment.
Biology 2026 personal statement guide
Biology admissions tutors say it’s all about genuine passion, enthusiasm, and curiosity. The key to writing a successful biology personal statement is to show you understand what you're applying for, along with some evidence of your enthusiasm, and commitment to the subject.
Biomedical sciences 2026 personal statement guide
Write a healthy personal statement about your passion for biomedical sciences, your existing knowledge of the subject, and why you wish to study it.
Budgeting
Most students find themselves on a tight budget, so managing your money is really important to cover everything you need. Learn how to budget properly and save money at university.
Build lifelong connections with Gen-Z
UCAS offers a unique and trusted media ecosystem designed and built around the student application journey.
Building and construction 2026 personal statement guide
The built environment encompasses lots of courses and professions, so outline your reasons for wanting to study the particular building and construction course you’re applying for, and what fascinates you about buildings and how they’re made.
Business and management studies 2026 personal statement guide
Admissions tutors explain the importance of reflecting on your business or management interests and demonstrating your motivation, skills, and enthusiasm in your personal statement.
Businesses, employers and higher education providers
As the gateway to higher education in the UK, we have unrivalled data, insight and trusted channels to reach students. Here's how you can reach them too.
Career goals: Doctor
Long hours, intense studying, and the small case of confronting illness and death each day. No wonder medicine has a competitive and demanding reputation.
Career goals: Lawyer
Oxford graduate Anke takes the stand to testify on what the life of a lawyer is really like.
Career goals: Mechanical design engineer
Design engineer Adam chose to take an apprenticeship over university. Here he explains his role, how he juggled work with studying and why he's glad he took the apprenticeship path.
Career goals: Pilot
Rosanna shares the highs and lows of being a commercial pilot, her route to qualifying, plus some words of encouragement for young girls who want to reach for the sky.
Career Goals: Playwright/Theatre director
How do you turn a passion for words into a career? London playwright and theatre director Lynette did just that, after finding inspiration from one author while studying English at university.