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Digital Marketing

Course details
  • 2 Study options
  • Undergraduate
Course location
Main Site

Course summary

Please check the Sheffield Hallam University website for the latest information.

Course summary

  • Study the value of marketing, customer engagement and relationship management.

  • Use the latest creative software and analytical tools to design and build campaigns.

  • Experience real-world marketing by analysing the content of leading brands.

  • Explore the future of digital marketing through big data, artificial intelligence and social media.

  • Join a dynamic hub of creatives and entrepreneurs in our award-winning enterprise centre.

This course is perfect if you’re fascinated by the future of digital marketing, where customer experience is becoming the foundation on which products and services are developed. You’ll develop your skills as a marketing professional with a strategic mindset, gaining a solid foundation in digital marketing techniques and platforms to support overarching marketing strategies.

For full details of course modules, assessments, and teaching methods, please visit the course page on our website: https://www.shu.ac.uk/courses/Marketing/BA-Honours-Digital-Marketing/Full-time

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Institute of Marketing

How to apply

Application codes

Institution code:
S21

This course may be available at alternative locations, please check if other course options are available.

Course options

Entry requirements

Typical qualification requirements

UCAS Tariff
Offer: 112

This must include at least 64 points from 2 A Levels or equivalent BTEC qualifications. For example:

BBC at A Level
DMM in BTEC Extended Diploma.
A combination of qualifications, which may include AS levels, EPQ and general studies

Access to HE Diploma
Merit: 15

Access - an Access to HE Diploma with at least 45 credits at level 3 and 15 credits at level 2. At least 15 level 3 credits must be at merit grade or above, from a QAA-recognised Access to HE course, or an equivalent Access to HE certificate.

Additional entry requirements

Other
Please note that this information is subject to change without notice by Sheffield Hallam University.

English language requirements

TestGradeAdditional details
IELTS (Academic)6If English is not your first language, you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills, or equivalent.

https://www.shu.ac.uk/courses/Marketing/BA-Honours-Digital-Marketing/Full-time

Contextual admissions

Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.

Contextual offer: 96 UCAS points
We make contextual offers to local applicants, applicants living in low participation postcodes and based on other personal circumstances. Click the link to find out more.

Learn more on the Sheffield Hallam University website

Historical entry grades data

This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).

It is designed to support your research but does not guarantee whether you will or won't get a place.

Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

This course may have Historical entry grades data available, please select a course option to view.

Course options

Fees and funding

Tuition fees

Per year tuition fees

LocationFeeYear
England, Scotland, Wales & Northern Ireland£10050
EU & International£18900

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

Undergraduate home tuition fee for 2027/28:
• £10,050 per year (capped at maximum 20% of this during placement year)
• Some foundation courses: £5,760 for the FY, then £10,050 per year
Undergraduate international/EU tuition fee for 2027/28:
• £18,900 per year (capped at maximum 20% of this during placement year)
• Some health courses: £20,400/£20,900 per year (includes an annual placement supplement of £1,500/£2,000)
Please check individual course pages for fees information. Fees may increase in subsequent years per Government or UKRI regulations. More information can be found in our terms and conditions under student fees regulations at www.shu.ac.uk/study-here/terms-and-conditions-and-student-regulations

Sponsorship information

Scholarships and bursaries 1

Scholarships, discounts and bursaries may be available to students who study this course.

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