Course contact details
Student Recruitment Team
Email:study@hud.ac.uk
Phone:+44 (0)1484 472625
Main UG and PGT Contact
Email:contacthud@hud.ac.uk
Phone:+44 (0)1484 422288
University of Huddersfield
Queensgate
Huddersfield
HD1 3DH
Global Marketing (Top-Up)
- Bachelor of Arts (with Honours)
- 1 Years
- Full-Time
- 20 September 2027
- Undergraduate
- Main Site
Course summary
Why Global Marketing?
With globalisation and instant communications, many businesses are operating in a truly international market. The marketing managers of the future will need to compete on a global scale. This one-year top-up course aims to help you gain the skills and knowledge to get started on a career in global marketing. It could be ideal if you’ve already studied marketing and business.
If you already have a significant level of market awareness and would like to gain a deeper understanding of marketing in an international context we’ll give you the opportunity to enhance your strengths in global marketing and international business.
How will you learn?
You will learn through practical application and delivered lectures, workshops, seminars and group work sessions
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We’ll look at international marketing and business to develop your understanding of the marketing theory and principles within the international and global business arena.
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Studying strategic marketing planning will give you the opportunity to develop your analytical and practical skills in relation to creating presenting and defending strategic marketing plans.
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Cross-cultural studies will help you consider the influence that national culture has on behaviour and the implications of this for organisational design and management.
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You’ll also be able to choose optional modules that interest you to build your own career path. Options include International Marketing, Strategic Management, Global Events and Festivals, and Small Business Marketing.
Reasons to study Global Marketing (Top-Up)
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Previous graduates from this subject area have gone on to work in organisations such as E.ON, Sainsbury's, Haribo, The Body Shop and Redrow Homes.
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Our staff rank in the top three in England for the proportion who hold doctorates, who have higher degrees and who hold teaching qualifications (HESA 2022). So, you'll learn from some of the best.
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Study at an AACSB International accredited Business School. Globally, less than 6% of institutions offering business degrees achieve this accreditation.
Modules
Course Modules
In the first year of study, modules include:
• International Marketing
• Managing Across Cultures
• Strategy in Context
• International Business
To see the full range of modules and descriptions please visit our website. The module information is in the ‘Course details’ section of our course page.
https://courses.hud.ac.uk/2027-28/undergraduate/global-marketing-top-up-ba-hons
Assessment method
All our courses give you an overview of:
• contact time with your tutor
• time spent on independent study
• how you will be taught, assessed, and receive feedback
Take a look at the Teaching and Assessment information on our course page.
Ways to study this course
Campuses
- Main Site
Study options
- Bachelor of Arts (with Honours) • Full-Time • Top-up • 1 Years
Start dates
- 20 September 2027
Apply by
13 January 2027
This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.
Application codes
- Course code:
- N550
- Institution code:
- H60
- Campus name:
- Main Site
- Points of Entry:
- Year 1
Teaching Excellence Framework (TEF)
University of Huddersfield has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
See why these ratings were awarded
What does this TEF outcome mean?
How to apply
Apply by
13 January 2027
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N550
- Institution code:
- H60
- Campus name:
- Main Site
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Entry requirements for this course are normally one of the following:
- HND or equivalent programme which includes an introduction to Business and Marketing
- Foundation degree or 120 ECTS. https://www.hud.ac.uk/undergraduate/how-to-apply/entry-requirements/
English language requirements
If your first language is not English, you will need to meet the minimum requirements of an English Language qualification. The minimum for IELTS is 6.0 overall with no element lower than 5.5, or equivalent.https://www.hud.ac.uk/international/courses-and-entry-requirements/international-entry-requirements/
Contextual admissions
Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.
Our offer-making is transparent, consistent, and equitable.
Whilst we don’t make contextual offers (a reduced points or grades offer based on personal circumstances), we do offer a variety of fairer access opportunities and support.
Historical entry grades data
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
Not enough data available
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
Historical entry grades report
This report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.
Fees and funding
Tuition fees
Per year tuition fees
| Location | Fee | Year |
|---|---|---|
| England, Scotland, Wales, Northern Ireland, Channel Islands & Republic of Ireland | £10050 | |
| EU & International | £17600* |
* This is a provisional fee and subject to change.
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Additional fee information
The tuition fee for full-time, undergraduate students is £10,050.
This information is for Home students applying to study at the University of Huddersfield in the academic year 2027/28.
International students fees are still to be confirmed and they are currently based on 26/27 fees, these will be updated as soon as possible.
Please note that tuition fees for subsequent years may rise in line with inflation (RPI-X) and/or Government policy.
From January 2027 the UK government is launching a new student funding system for people starting university education. For detailed information please visit our website.
Please email the Student Finance Office (sfo@hud.ac.uk) or call 01484 472210 for more information about fees and finance.
Sponsorship information
Scholarships and bursaries - Undergraduate
Please see our website for further information.
http://www.hud.ac.uk/undergraduate/fees-and-finance/undergraduate-scholarships/
Related courses
At University of Huddersfield
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