Marketing (Taught)

Course overview

Are you ready to master the fast-paced, rapidly developing world of marketing?

This professionally accredited degree is designed to cover all aspects of marketing within an evolving global and digital landscape. You'll dive into the latest strategies, both digital and traditional, while exploring real-world challenges in consumer behaviour, branding and international marketing. You’ll learn from a team of industry experts and research-active professionals who bring current marketing practices straight into the classroom.

You’ll work on live client briefs, gain hands-on experience through optional internships and sharpen your strategic thinking with projects that bridge theory and practice. During the course you’ll build a strong portfolio and develop the skills employers want, ready to launch or advance your marketing career the moment you graduate.

Features and benefits

• CIM accredited - Stand out to employers with an industry accredited masters degree. This course acts as a stepping stone towards further CIM qualifications and membership to a globally recognised professional body in marketing.

• Industry software - Develop essential, practical skills that employers are looking for with free access to industry standard software such as Mintel, Hootsuite and Google Analytics.

• Hands-on learning - Gain practical experience with our live client brief module and the chance to take an internship as part of your course. You’ll work with real clients on real projects, showcase your skills and add to your CV or portfolio.

• Location - Manchester is an ideal location to study marketing. A creative and digital hub, explore our local and global industry connections at networking events, guest lectures and company visits.