Sport Management

Top 10 in the UK for the satisfaction with teaching in the subject area of Sports Science.
(The Guardian University Guide 2026)

Kickstart your career in the world of sport and business with a Sport Management degree that shows you how sport and business connect. You’ll learn how to manage sports organisations, lead teams, and build sustainable projects that make a real difference in the industry.

What you’ll learn

• Dive into business and strategic management, analysing how decisions shape the success of sports organisations, events, and athlete development.

• Build advanced analytical skills to interpret business and performance data, helping you make smart, evidence-based decisions in real sport settings.

• Learn how to think like a sport entrepreneur. Develop new ideas, solve real problems, and create opportunities in a fast-paced, competitive industry.

• Explore the role of sport and physical activity in society, including its cultural significance, community value, and connection to health and wellbeing.

You’ll get access to our professional consultancy service for athletes, SportsLab, giving you the practical experience to set yourself up for a career in sport. SportsLab will enable you to not only have the opportunity to work directly with athletes, but also use industry-standard equipment such as an altitude chamber and performance analysis tools. What's more, our labs are endorsed by the Chartered Association of Sport and Exercise Sciences.

Overall, this sports degree will give you a deep understanding of how business, management, sport, and physical activity all intersect. By blending theory and practice, you’ll be prepared to tackle real-world challenges and make an impact in the world of sport management.

We know employers are looking for dynamic, open-minded graduates who can adapt, innovate, and collaborate. So, we have designed a new way of teaching and learning to ensure that you are work-ready for when you graduate.

Accreditation
Our labs are accredited by the Chartered Association of Sport and Exercise Sciences. You’ll have access to cutting-edge equipment, including eye-tracking technology, 3D motion-capture systems, gas-analysis equipment and an altitude chamber. teams.

https://www.canterbury.ac.uk/study-here/courses/sport-management?year=september-2027&modeRef=0#courseModules