The BSc (Hons) Business Management with Marketing with Placement Year is ideal for those interested in a future career in Business or Marketing. The programme offers students a detailed grounding in business and the more specialist concepts of marketing management. Students will study the relational nature of marketing and how strategic marketing planning and marketing communications can help aid the success of a business organisation. The curriculum is also complemented by guest lectures and ‘live’ workshops to promote independent learning and increase students' employability skills for the future.
Year 1 provides students with a good understanding of the foundations of business alongside the fundamentals of marketing. Years 2 and 4 give students a thorough grounding in the more specialist concepts and applications of marketing management. In particular, students will examine business in a global context as well as digital marketing communications. The programme equips applicants with the knowledge and skills required for a professional career in a rapidly changing work environment, while supporting self-awareness, personal development and providing access to valuable work-experience opportunities.
If taking a Placement Year, this will fall in the 3rd year of a 4-year degree. Students have the opportunity to find paid work, putting the learning of their first 2 years into practice to develop and enhance real world skills to launch your career.
BSc Business Management with Marketing has been approved as part of The Chartered Institute of Marketing (CIM) Accredited Degree scheme and students are eligible to claim exemptions towards the CIM Certificate in Professional Marketing/Digital Marketing.
Students will have an opportunity to qualify for the CMI Level 5 Diploma in Management and Leadership (5D1V2) or the Level 5 Certificate in Leadership and Management (5C1V2) dependent on successful completion of modules which are mapped to one of these CMI awards.
The emphasis in the course design is a focus on employability. Throughout the course students will get to develop transferable skills such as research, presentation, critical analysis, problem solving, team work and entrepreneurship. They will be equipped with the knowledge and expertise required to add immediate value to any business organisation.
Year 1
The first year will consist of six compulsory modules:
• Essentials of Management (20 credits)
• Academic and Employability Skills (20 credits)
• Principles of Marketing (20 credits)
• Accounting and Finance (20 credits)
• Quantitative Methods for Business (20 credits)
• Managing and Leading People (20 credits)
Year 2
The second year will consist of six compulsory modules.
Three modules in Semester 1:
• Ethics and Law in the Gig Economy (20 credits)
• Corporate Governance and Social Responsibility (20 credits)
• Economics for Business (20 credits)
Three modules in Semester 2:
• Strategic Brand Management and Social Media (20 credits)
• Consumer Psychology and Behaviour (20 credits)
• Introduction to Digital Marketing (20 credits)
Students also have the opportunity to spend Semester 2 studying abroad (60 credits).
Year 3
Students who select to undertake a placement year in industry will spend the penultimate year of their BSc programme working for an organisation under academic supervision. This supervised work placement will connect them with the employment market.
Students will gain job-related skills, awareness of the structure of an organisation, practical problem-solving, responsibility, interpersonal skills in professional settings, and understanding of the unwritten rules of workplaces. They will have the opportunity to reflect on their learning, supervised by an academic supervisor. They will also enrich their CVs with important practical experience.
Year 4
The fourth year will consist of six compulsory modules.
Three Modules in Semester 1:
• Global Leadership and Change Management (20 credits)
• International Strategic Management (20 credits)
• Creativity Innovation and Entrepreneurship (20 credits)
Three modules on Semester 2:
• Digital Marketing Strategies (20 credits)
• Market Research and Digital Marketing Analytics (20 credits)
• Digital Sales Management (20 credits)
Assessment is designed to meet the programme and module learning outcomes both academically and professionally in formative form including the preparation and feedback from seminars, workshops, tests and presentations, as well as in summative assessments that contributes to the grade, including individual coursework, group work, projects, in-class presentations, and exams. In particular, as is usual in the sector, this programme involves a considerable amount of group work and group assessment, i.e., as much as 50% of the assessment on selected modules may take this form.
To work as a teacher at a state school in England or Wales, you will need to achieve qualified teacher status (QTS). This is offered on this course for the following level:
This course is available in Clearing. If you have submitted an application, you can add this course. If you haven’t sent us an application yet, you can do this until 24th September 2026.
This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.
The University of Law has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
See why these ratings were awarded
What does this TEF outcome mean?
The following entry points are available for this course:
Discover what it's like to study Business Management with Marketing with Placement Year at The University of Law: insights on the course, making friends, personal statement tips, uni prep, and recommended books, podcasts, and videos.
We also consider partial or full UK Degree Study – must have a minimum of 120 credits with an overall average mark of 50% for all credits completed.
Please note: We assess your most recent awarded or attempt of a qualification(s) towards entry to our programme so it is important that you include all recent study on your application.
We also offer a Non-standard entry route:
Please note this route is only available for applicants who do not require a UK Student Route Visa to study with the University.
Applicants who do not possess BBC at A Level or equivalent, will instead be invited to a formal interview along with providing three years of appropriate work experience evidenced in a full CV along with two work references. Applicants must still display the appropriate level of competence in both English Language and Mathematics.
Find out more about qualification requirements for this course.
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 6 | IELTS 6.0 or above with a minimum of 5.5 in each component. |
You can view a list of accepted English language qualifications in the link below to see if you meet our requirements.https://www.law.ac.uk/globalassets/13.-media--doc-repo/04.-students/international/pdf_students_accepted-english-language-qualifications.pdf
We understand that personal circumstances may have an impact on your grades at school or college and may not reflect your true potential. We provides contextual offers to applicants from the following under-represented backgrounds: Care Experience Students, Estranged Students, and those with Caring Responsibilities. Our contextual offer is DDD at A Level or equivalent.
It's important that you declare your circumstances on your UCAS application so that this can be taken into account
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
This report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.
Subject Spotlights give you the chance to try a higher education course before you apply. Delivered by the lecturers themselves you will gain insight into what it's like to study the course and give your personal statement a boost.
| Location | Fee | Year |
|---|
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Tuition fees for students continuing their course in following years may be subject to annual inflationary increases. Our course fees also include all textbooks and materials.
Please see the following link for further information - https://www.law.ac.uk/study/undergraduate/course-fees-and-funding/
Please see our website for details of our Scholarships and Bursaries - https://www.law.ac.uk/study/scholarships-bursaries/
Email:clearing@law.ac.uk
Phone:01483 216024
Email:study@law.ac.uk
Phone:020 3435 4608
Email:admissions@law.ac.uk
Phone:01483 216000
2 Bunhill Row
London
EC1Y 8HQ
At The University of Law
