Tourism & Hospitality Management

Shape future tourism on this innovative, sustainability-led course.

Shape the tourism landscape of tomorrow on this innovative, sustainability-led course. This tourism management degree offers a unique approach with sustainability at its core, offering you the opportunity to learn about the industry’s environmental, social and economic impacts. You’ll be encouraged to manage tourism in a more responsible manner and contribute to a more sustainable future.

Through real-world projects, you’ll learn how to balance the needs of a business with the needs of sustainable practice; minimising the sector’s impact on delicate environmental and social ecosystems while also developing successful commercial and communication strategies.

You will:

• Develop a sustainable approach to management in the globally expanding tourism industry

• Have the chance to work on a consultancy project at an international tourism destination, with a dedicated budget for travel and accommodation funded as part of the course

• Study in Cornwall, a living laboratory for sustainable tourism, where you’ll engage with local tourism and hospitality organisations, explore innovative practices and gain hands-on experience in a thriving industry

• Work on fieldwork briefs with local tourism organisations, which have previously included the Minack Theatre, Bodmin Jail, The Maritime Museum, Carbis Bay & Estate and Mount Pleasant Eco Park

• Explore the moral and political pressures of tourism and how to manage them sustainably

• Develop your ability to affect positive change that benefits tourism organisations, tourists, host communities, the environment and society

• Join an Institute of Travel and Tourism recognised university, for good practice

• Study on a course that’s accredited by A Greener Future, an industry body that looks to improve sustainability and reduce environmental impacts

• Learn on a course that's accredited by the Tourism Management Institute, a professional organisation for tourism destination management

Course Modules

You’ll explore the future of tourism management with a focus on understanding and managing tourism impacts, learning to design quality tourism experiences which are sustainable, accessible and inclusive.

You’ll study a range of topics in destination management, crisis management, wellbeing, destination storytelling and marketing and communication.

Through taking part in a number of live projects, you’ll develop project management and leadership skills that are essential for the fast-moving and ever-changing contemporary tourism industry.

Year one:
During the first year of your degree, you’ll develop a knowledge of the nature, scope and scale of the tourism industry as well as the sustainability challenges the sector faces. You’ll explore the different experiences of tourists and understand the importance of wellbeing within the context of experience management. You’ll also gain key skills in marketing and communications.

Modules:
The Visitor Economy
The Tourist Experience
Niche Tourism
Wellbeing
Exploring Sustainability
Promotional Communications

Year two:
You’ll gain more specialist, operational knowledge of sustainable tourism management and apply developed techniques to your practice. Working both individually and collaboratively with your peers, you’ll develop an innovate tourism product, building skills in problem solving, personal responsibility and decision-making.

Modules:
Tourism Product Innovation
Project Management
Research Methods
Tourism Operations
Financial Management
Collaborative Working

Year three:
In your final year, you’ll develop an in-depth understanding of leadership and crisis management. You’ll gain practical skills by taking part in a residential experience and explore destination storytelling in detail before developing your own sustainable destination strategy. You will continue to develop as a reflective, independent practitioner and further enhance your ability to communicate in a confident and persuasive style.

Modules:
Crisis Management
Storytelling and Destination Image
Professional Development
Strategic Destination Management
Futures Research
Leadership

We regularly review course and module content to ensure our students receive a high-quality and rewarding academic experience. As such, there may be changes made to the curriculum which are not immediately reflected in the content displayed on our website. Optional modules may be updated to maintain the best experience. Any students or applicants affected will be informed of approved changes directly.

https://www.falmouth.ac.uk/study/undergraduate/tourism-management

100% of your assessment will be coursework.

Assessment methods:

• Practical assessments include crisis management simulation, digital and in-person presentations, and the development of your own tourism destination strategy

• Coursework assignments that reflect real world outputs, including a portfolio of promotional communications, a grant funding bid and project initiation document (PID)

• Continuous assessment through visual, verbal and written assignments