Course contact details
Admissions
Email:admissions@aub.ac.uk
Phone:01202 363228
Arts University Bournemouth
Wallisdown
Poole
BH12 5HH
BA/BSc Arts, Media & Creative Industries Management is an innovative new undergraduate degree designed for students who are passionate about the creative industries and want to develop the skills to lead, manage, and shape the future of arts, media and cultural organisations. Sitting at the intersection of creativity, business, and leadership, the course offers a unique blend of practical, theoretical and industry-facing learning designed to prepare graduates for meaningful, future-focused careers.
Why choose this course?
This course is ideal for students who see themselves working in creative environments while taking on leadership, project management, or strategic roles. It is especially suited to those who are equally interested in the creative and business sides of the industry, and who want to play a role in ensuring creative ideas thrive in real-world contexts. With employability at its core, the course will offer real-world experience through internships, industry collaborations and project-based learning—ensuring students graduate with the skills, mindset and network needed to make a difference.
What you will study
Students will explore the full ecosystem of the creative industries, including film, media, design, performing arts, fashion, and digital sectors. The course will cover core subjects such as:
• Project and event management
• Creative entrepreneurship
• Cultural leadership and governance
• Brand management
• Marketing and communications in the creative industries
• Budgeting, finance and funding strategies
• Sustainability, policy and ethics
• Team leadership and collaborative practices
• Digital futures and innovation in creative work
Drawing on a flexible unit structure already embedded across the School of Arts, Media & Creative Industries Management, students will also have the opportunity to tailor parts of their learning to their specific interests, and may choose to undertake a placement year to deepen their experience in a professional setting.
What can graduates do?
Graduates will be equipped with the interdisciplinary knowledge and transferable skills to thrive in a wide range of creative, managerial and entrepreneurial roles. They will be well-positioned for roles such as:
• Creative Project Manager
• Arts or Cultural Organisation Manager
• Events and Festival Producer
• Media and Communications Strategist
• Brand Manager
• Business Development Lead in the creative sector
• Fundraising or Partnership Coordinator
• Innovation Manager in the cultural or digital industries
• Entrepreneur in the creative economy
The degree will also serve as a strong foundation for postgraduate study in arts management, media business, or related disciplines.
The course responds to national and international demand for graduates who can navigate the creative and commercial dimensions of arts and media with confidence. Supported by sector research and aligned with the University's strategic priorities around innovation, collaboration and global outlook, it will foster a new generation of creative leaders who can shape culture with integrity, impact and imagination.
This course offers the following subject options:
The following entry points are available for this course:
AUB considers the whole of the application when making admissions decision. While we'll make an offer based on the qualifications declared on your application, we also factor in your personal statement, your reference and – where appropriate – your portfolio or audition. Therefore, applicants who may not achieve the academic results listed here are still encouraged to apply.
We are happy to accept a wide range of qualifications, including combinations of qualifications. Please see our website for a full list of our entry requirements, including tariff points where applicable. Email Admissions (admissions@aub.ac.uk) with any queries about entry requirements. https://aub.ac.uk/apply/undergraduate
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 6 | 6.0 overall with a minimum of 5.5 in each component (reading, writing, speaking and listening). IELTS Online is accepted. |
| TOEFL (iBT) | 80 | With 80 overall and a minimum score of 18 in writing, listening, and reading and 19 in speaking. Please note the home version of this test is not accepted. NEW scoring scale from January 2026 overall 4.5 with a minimum of 4 in each section. Home edition of TOEFL is not accepted. |
| Cambridge English Advanced | C | Minimum grade C |
| PTE Academic | 64 | With 64 overall and a minimum of 59 in each component |
| Cambridge English Proficiency | C | Minimum grade of C. |
| Trinity ISE | Pass | An overall score of 90 with at least 80 in each skill |
| Institution's Own Test | OIDI ELLT overall score of 6 | Oxford International Digital Institute's English Language Level Test with a score of 5 or above in each section. If you wish to take this test at a discounted rate, please contact international@aub.ac.uk for a bespoke link. |
See our website for more information on other accepted English qualifications including national curricula and required scores.https://aub.ac.uk/elp
Caution should be given to our grades on entry data, with over half of our undergraduate applicants each year undertaking qualifications that are not included in this data. This includes the Foundation Diploma in Art & Design, which represents a sizeable number of our applicants. We encourage applications from a wide range of educational backgrounds and for more information please view our website: www.aub.ac.uk.
We welcome applications from all different educational profiles and experiences as talented creatives can develop in many environments. AUB considers the whole of the application when making admissions decision. While we'll make an offer based on the qualifications declared on your application, we also factor in your personal statement, your reference and – where appropriate – your portfolio or audition. Therefore, applicants who may not achieve the academic results listed below are still encouraged to apply. If your country isn’t listed on our website, please reach out to our Admissions Team (admissions@aub.ac.uk) with details about your education and we would be happy to provide detailed admissions advice specific to your case. https://aub.ac.uk/apply/undergraduate#tab-1503931-qualifications-by-country
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
This report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.
| Location | Fee | Year |
|---|---|---|
| England, Scotland, Wales, Northern Ireland, Channel Islands & Republic of Ireland | £10050* | |
| EU & International | £19950* |
* This is a provisional fee and subject to change.
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Please see our website for more information https://aub.ac.uk/fees/undergraduate.
All undergraduate courses at AUB offer an optional placement year, to be taken between your second and third years of study. If you're unsure about this optional placement, you don't need to decide now. Once you're here and studying with us, the course team will discuss the placement options with you, so when the time comes, you can make a decision that's right for you.
Email:admissions@aub.ac.uk
Phone:01202 363228
Wallisdown
Poole
BH12 5HH
At Arts University Bournemouth