This course title has been changed from Marketing with Digital BSc to Digital Marketing BSc, to better reflect the analytical, evidence-based, and professional skills developed throughout the course. The new title aligns more closely with industry expectations, giving you more well-rounded digital marketing knowledge and skills.
Complete your degree and open new doors to marketing
Not everyone takes the same route into university, and that’s ok. Whether you’ve completed a HND and want to top-up to a full degree, or you’ve completed two years of Marketing elsewhere and are ready to finish your degree with us, then look no further. This course gives you the opportunity to complete your journey and achieve your goals.
In your top-up year, you’ll study a tailored mix of second- and third-year modules from our Marketing with Digital degree, equipping you with the specialist knowledge and practical skills you’ll need in the marketing industry. From Global Marketing in the Digital Era to Marketing and Digital Strategy and Planning, you’ll also choose from a range of elective modules designed to help you build specialist expertise and shape your career path.
This course is your ticket to becoming an agile, creative and successful marketing professional, giving you the skills, connections and confidence to work in almost any industry in the world. Digital innovation has transformed the marketing landscape, creating a growing demand for graduates who understand the power of digital tools, data analytics and performance measurement. This degree has been purposefully designed to place marketing within a rich socialscience framework while equipping you with the practical skills needed to thrive in a dynamic, datadriven and digitally focused world.
Our recently re-validated Digital Marketing BSc (Hons) course has been redesigned to reflect the growing importance of digital technologies, data-driven decision-making, and AI in modern marketing practice. The curriculum has been comprehensively updated to incorporate emerging trends, industry-standard tools, and the latest developments in digital marketing, ensuring graduates are equipped with the skills sought by employers in a rapidly evolving marketplace. AI concepts and applications are embedded throughout the course, giving you the chance to explore how technology is transforming consumer engagement, content creation, analytics, and marketing communications.
You’ll have further options to enhance your employability as well, taking on consultancy projects in the LSBU Business School Business Solution Centre, or by taking on optional placements and internships. Past students have landed placements with the likes of Disney, Sky, Amazon, Google, Samsung, InterEx Group, WeAreWaterloo, CABI, BOCCHI and Tropenao Media Group, in roles such as Digital Marketing Executive, Marketing Analyst, Brand Manager, Social Media Manager and Marketing Strategist.
Take the first step towards an exciting career that can take you across industries, borders and job roles, and thrive in the digital age. Apply today.
Global marketing in the Digital Era (20 credits)
Managing Products & Brands (20 credits)
Applied Marketing Project (40 credits, year-long (S1 and S2)
Marketing & Digital Strategy & Planning (20 credits)
Optional module (20 credits) – choose from: Strategic Market Channels, Social Responsibility & Ethics in Marketing, Contemporary Issues in Digital Marketing
This course is available in Clearing. If you have submitted an application, you can add this course. If you haven’t sent us an application yet, you can do this until 24th September 2026.
This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.
London South Bank University has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
See why these ratings were awarded
What does this TEF outcome mean?
The following entry points are available for this course:
English Language Requirements for International and EU Applicants: IELTS 6.0 (the minimum score required in each skill area is 5.5) or TOEFL IBT 80 ( the minimum score required in each skills areas are: Reading 18, Listening 17, Writing 17, Speaking 20) or Pearson Test of English Academic 59 (the minimum score required in each skill area is 59)
Find out more about qualification requirements for this course.
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
This report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.
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Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Read fees and funding information at https://www.lsbu.ac.uk/study/undergraduate/fees-and-funding
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Email:study@lsbu.ac.uk
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Email:global@lsbu.ac.uk
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At London South Bank University
