International Tourism Management | University College Birmingham

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Course summary

Tourism is one of the world’s most dynamic and competitive industries. If you want to forge a career in this field, our International Tourism Management postgraduate course will give you the tools you need to become a skilful and knowledgeable manager who can make an immediate impact on any organisation.

Our tourism course boosts your management potential by focusing on the role of communication and creativity and developing your critical thinking, problem-solving, research and analytical skills, together with an in-depth understanding of contemporary industry issues. You will also be able to specialise your knowledge through a range of optional modules, while you will be supported throughout by a professional mentor to offer further guidance and advice on advancing your career.

One of the standout features of this course is the opportunity to travel overseas and apply your training to an international live tourism project, while our master's course also gives you the option to boost your real-world experience on a six-month placement. What’s more, University College Birmingham is an Institute of Travel and Tourism (ITT) Centre of Excellence and our Aviation and Tourism Suite offers state-of-the-art facilities to support your studies.

WHY CHOOSE THIS COURSE?

Residential visit – Study abroad on a live industry project, with essential trip costs covered by the University – past destinations include Dubai, the Gambia, Cyprus, the Azores and the Canaries
Work placement (MSc only) – Apply your training to the real world and gain vital experience on an optional six-month placement in the industry
Specialise your studies – From business creation to marketing and digital media, study a range of specialist areas with our portfolio of optional modules
Industry approved – Study at a recognised ITT Centre of Excellence, with opportunities to work on a range of industry consultancy projects
Award-winning university – Study at the highest-ranking university in the region according to student choice (Whatuni Student Choice Awards 2023)

FACILITIES
Our learning spaces at University College Birmingham ensure you have the right environments to build your knowledge, from lecture theatres to interactive group working spaces and extensive library resources.

Open days

University College Birmingham - Undergraduate Open Day Event
21 Mar 2026, 10:00
Birmingham

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Siraj
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Dana
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Hi, I'm a final-year Digital Marketing student with a passion for exploring the world of branding and online strategies. I enjoy reading dystopian novels, as they challenge my perspective and stimulate new ideas through their thought-provoking themes. Traveling is my way of broadening horizons and discovering new cultures. Last year, I completed a placement that offered hands-on experience in the industry, further fueling my enthusiasm. I'm here to help with any questions about the university—navigating the process can be complicated, and I'd be happy if my support could make it easier for others!
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I have always been ambitious and striving for better and always wanted to start my own business. Which is the reason I have started reading business literature 15 years ago. However, I have realized that I would need something in addition to become a successful entrepreneur. And this is the reason I came to the tipping point of my life and decided to become a Business Enterprise student. After I have conducted quite a broad reasearch I choose UCB, and this happen to be the best decision I have ever made in my life. The support from the University and the teachers is outstanding.
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Emily
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From 2016-2018 I studied Art, Photography and Psychology A-Levels at Princethorpe College, Rugby, and after not being too sure of what I wanted to study at university I decided to throw myself into full time employment. I then came across the Specialist Hair and Media Make-Up course here at University College Birmingham and applied in 2020. Moving cities during the pandemic was very strange, however I soon became very comfortable at The Maltings where I lived with the majority of my classmates. After three years of study, I graduated with a Bachelor of Arts degree and I have now moved onto studying Prosthetics for Film and Television MA. Alongside the masters degree, University College Birmingham gave me the opportunity to work for them as an intern in the Marketing Department as part of the masters internship bursary scheme, where my course is paid for in the form of 400 hours of work over the academic year (September-July), which has been a huge benefit for myself financially. I also work as a part time front of house team member at a restaurant in Birmingham city centre, I enjoy this job a lot as I get to interact with lots of different people, I also feel very accepted there as I am free to express myself with my piercings, tattoos and makeup.
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Becky
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I am a mature student studying Adult Nursing. I am a single parent and work part-time. I love uni life, and UCB is fantastic. The lecturers are friendly, approachable, helpful and have time for you which was a big tick as this is very important. Everyone around uni is lovely. It's fresh and vibrant, and from the first day of starting in January, I knew it was the uni for me! It's never too late to learn; if you are thinking of studying to become a nurse, I cannot recommend it enough! If i can do it, so can you!!!!
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Michaela
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