The MSc Marketing programme is a generalist programme that covers a wide range of topics, including Consumer Behaviour, Business-to-Business Marketing, Digital Marketing, Brand Management, AI and Big Data in Marketing, and more, providing graduates with a competitive advantage in the job market. Students will also be able to choose from a variety of optional modules covering different aspects of marketing and business.
Study global brands and their roles in creating relationships in a global market.
Learn how to design a range of marketing strategies.
Learn to recognise ethical dilemmas in marketing and apply ethical and organisational values to situations and choices.
Select a course option at the top of this page to view entry requirement information.
Choose a specific option to see funding information.
Course optionsPlease see: www.qmul.ac.uk/scholarships
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At Queen Mary University of London
