Graphic Design

Students will explore visual communication through: typography, colour theory, drawing and layout design.

You will develop skills in Adobe Creative Suite, learn about branding, print and digital media, and gain a deep understanding of design principles to create compelling and effective visual content.

You will also explore fields associated to the creation of graphic design such as illustration, printmaking and photography.

As part of your course you will be working with employers on live briefs, this will help with the development of your CV and professional graphic design profile.

Pearson BTEC Level 4 Higher National Certificate in Graphic Design
Module A: Process & Practice
Unit A1: Concept & Development 85 credits, level 4
Unit A2: Creative Project 35 credits, level 4
Each unit/module/Module on your qualification has a specification written by the awarding body. These are
available from the Pearson website and your tutors may make them available to you. Every unit/module
specification includes:
This information cannot be changed by HRUC staff or students.
Your tutors use these unit/module specifications to complete a Scheme of Work, showing the topics you will
cover in every week of your programme. The Scheme of Work will closely match the unit/module content and
may indicate how it is to be delivered (e.g. classroom teaching, distance learning, lectures, seminars, practical
sessions, work experience etc).
The unit/module title and code number
Unit/module type (e.g. core), level and credit value
Introduction – a summary of the purpose, aims and focus of the unit/module, as well as highlighting the key
knowledge, skills and understanding gained while studying.
Learning outcomes - this is a list of all you need to know, understand or be able to do to pass the
unit/module
Essential content – identifies the key phrases or concepts for each learning outcome. Your tutors use this
to plan the teaching on your course and they will deliver all of this content to you as part of your course.
Assessment Criteria – these are statements of the evidence you need to produce. Each learning outcome
will have several criteria linked to it. Your tutors use criteria to create assignments.
Any additional evidence requirements that students will have to complete
Recommended resources – suggested reading (including journals and websites) and links to other related
unit/modules.

The course is assessed on 2 units (HNC, Level 4) which forms the first part of your 2 year programme. The following criteria will be studied and assessed:

Contextual knowledge
Ideas generation and development
Technical knowledge and skill
Professional practice
Communication.

Each unit carries a grade of Pass, Merit or Distinction and forms your overall grade for the year.