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Marketing with Psychology

Study level:
Undergraduate

Course summary

Please check Sheffield Hallam University website for the latest information.

Course summary

  • Explore the fast-paced world of marketing through the lens of psychology.

  • Gain in-depth marketing knowledge, exploring future-facing strategies and media.

  • Apply psychological theory to marketing practice to design customer-centric campaigns.

  • Complete placements and internships with leading organisations and agencies.

  • Join a dynamic hub of creatives and entrepreneurs in our award-winning enterprise centre.

You’ll experience how the disciplines in our BA (Hons) Marketing with Psychology degree complement each other – from consumer psychology and behaviour to the psychology of marketing and management. You’ll develop the skills to work as a marketing specialist within innovative fields, such as content design, customer research, brand development and marketing strategy.

For full details of course modules, assessments, and teaching methods, please visit the course page on our website: https://www.shu.ac.uk/courses/Marketing/BA-Honours-Marketing-with-Psychology/Full-time/

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Institute of Marketing
  • Association to Advance Collegiate Schools of Business
  • European Foundation for Management Development

How to apply

Apply by
14 January

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
A117
Institution code:
S21
Campus name:
Main Site
Campus Code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

This course may be available at alternative locations, please check if other course options are available.

Course options

Open days

Entry requirements

Qualification requirements

UCAS Tariff - 112 - 120 points

This must include at least 64 points from 2 A Levels or equivalent BTEC qualifications. For example: -BBC-BBB at A Level -DDM in BTEC Extended Diploma -Merit overall from a T level qualification -A combination of qualifications, which may include AS levels, EPQ and general studies

Access to HE Diploma

• Access - an Access to HE Diploma with at least 45 credits at level 3 and 15 credits at level 2. At least 15 level 3 credits must be at merit grade or above, from a QAA-recognised Access to HE course, or an equivalent Access to HE certificate.

Find out more about qualification requirements for this course.

English language requirements

TestGradeAdditional details
IELTS (Academic)6you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills, or equivalent.

Please click the following link to find out more about English language requirements for this course https://www.shu.ac.uk/courses/marketing/ba-honours-marketing-with-psychology/

Historical entry grades data BETA

This section shows the range of grades students (with UK A-Levels or Pearson BTEC Level 3 National Extended Diplomas) who received offers were previously accepted with (learn more). It is designed to support your research but does not guarantee whether you will or won't get a place. Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

Data from:
This course and 6 other marketing courses
Date range:
2022-2024

Offer rate for UK school & college leavers

99% Students aged 17/18 who applied to this course were offered a place.

How do you compare?

See how students with your grades have been accepted onto this course in the past.

Fees and funding

Tuition fees

LocationFeeYear
England£9790Year 1
Northern Ireland£9790Year 1
Scotland£9790Year 1
Wales£9790Year 1
Channel Islands£9790Year 1
Republic of Ireland£9790Year 1
EU£18000Year 1
International£18000Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

Our tuition fee for UK students on full-time undergraduate courses in 2026/27 is £9,790 per year (capped at a maximum of 20% of this during your placement year). These fees are regulated by the UK government and therefore subject to change in future years.

If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found at https://www.shu.ac.uk/study-here/terms-and-conditions-and-student-regulations under student fees regulations.

Our tuition fee for International/EU students starting full-time study in 2026/27 is £18,000 per year (capped at a maximum of 20% of this during your placement year).

Please refer to our website for up-to-date information on costs and fees:
https://www.shu.ac.uk/study-here/undergraduate/fees

Sponsorship information

Scholarships, discounts and bursaries may be available to students who study this course.

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