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Marketing with Study Abroad Year

  • Bachelor of Science (with Honours)
  • 4 Years
  • Full-Time
  • 20 September 2027
  • Undergraduate
Main Site - Highfield Campus
More about University of Southampton

Course options

2026-20272027-2028
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Course summary

If you want to pursue a career in marketing, our Institute of Data and Marketing (IDM) accredited degree will give you an edge in the job market. With plenty of hands-on learning, you'll cover recent developments such as big data and digital marketing, and learn how to integrate them with more traditional techniques. The University of Southampton is ranked 11th in the UK for Marketing (Complete University Guide 2026).

You'll also gain practical experience whilst spending a year abroad studying at one of our international partner institutions with the opportunity to learn new skills and enhance your employability. The study abroad year is a unique opportunity to experience another culture, improve your language skills and enhance your CV.

With this marketing course, you can:

  • Gain hands-on experience by designing and running a live digital campaign for real business.

  • Benefit from the knowledge of guest speakers who are marketing leaders in small, medium and large UK companies.

  • Learn how to use consumer data to make effective marketing decisions - a skill that recruiters consider important.

  • Develop an understanding of how to measure the success of marketing efforts in different types of companies.

  • Get skills in related topics such as accounting, analytics and strategy.

  • Learn how to use the latest marketing software and tools.

Graduates from the University of Southampton Business School earn £34,100 on average within 15 months of graduating (Graduate Outcomes 2022-23 published 2025).

You can also take this course with a paid industrial placement year and gain valuable industry experience.

Modules

Course Modules

"Some of the modules you may study include Marketing Strategy; Marketing Communications and Media Management; and Corporate Social Responsibility and Sustainable Business.

For a full list of modules, please visit our course page."

Assessment method

We'll assess you using dissertations; essays; individual and group projects; written exams.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Association to Advance Collegiate Schools of Business
  • Institute of Data and Marketing

Ways to study this course

Campuses

  • Main Site - Highfield Campus

Study options

  • Bachelor of Science (with Honours) • Full-Time • Time abroad (mandatory) • 4 Years

Start dates

  • 20 September 2027

Apply by
13 January 2027

This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.

Application codes

Course code:
N502
Institution code:
S27
Campus name:
Main Site - Highfield Campus
Points of Entry:
Year 1

University of Southampton has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.

See why these ratings were awarded
What does this TEF outcome mean?

How to apply

Apply by
13 January 2027

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
N502
Institution code:
S27
Campus name:
Main Site - Highfield Campus

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Typical qualification requirements

A level
AAA

Typical offer: AAA

UCAS Tariff
Not accepted

Scottish Higher

We normally consider applicants who offer at least 1 Advanced Higher. Applicants presenting with only Highers will be considered on a case by case basis. Where Highers are taken over two years it might be expected that higher grades are achieved, particularly in any specific subjects required. For example, S5 – S6 (2 years): AABBB (A in specific subject) or S6 (1 year): ABBBB (A in specific subject).

Unless a more advanced level (Higher or Advanced Higher) is specified in the stated entry requirements, all applicants will be required to have achieved a pass in Mathematics and English at Standard Grade, Grade 3 or National 5, Grade C, the equivalent of GCSE Grade C/ Grade 4"

Pearson BTEC Diploma (QCF)
DD

DD in the BTEC Diploma plus A grade from one A level.

BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying.

Access to HE Diploma
Distinction: 45

60 credits with a minimum of 45 credits at Level 3, of which all must be at Distinction

Offers typically exclude Social Care/Healthcare pathways.

GCSE/National 4/National 5

Applicants must hold GCSE English language (or GCSE English) (minimum grade 4/C) and mathematics (minimum grade 6/B).

A grade 5 in mathematics (in the new reformed GCSE's) can be accepted if an applicant has grade B in A levels Maths, Physics, Economics, Geography, Psychology or Business.

Please note if you are studying BTEC qualifications we cannot accept a grade 5 in mathematics unless you are taking one of the named A level subjects above alongside a BTEC qualification.

Scottish Advanced Higher

Offers will be based on exams being taken at the end of S6. Subjects taken and qualifications achieved in S5 will be reviewed. Careful consideration will be given to an individual’s academic achievement, taking in to account the context and circumstances of their pre-university education. Please see the University of Southampton’s Curriculum for Excellence Scotland Statement for further information. Applicants are advised to contact their Faculty Admissions Office for more information.

Pearson BTEC Extended Diploma (QCF)
DDD

DDD in the Business BTEC Extended Diploma.

BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying.

Pearson BTEC Subsidiary Diploma (QCF)
D

D in the BTEC Subsidiary Diploma plus AA from two A levels

BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying.

AQA Level 3 Technical Level (720 glh)
DD

DD from the Technical Level in Business (Marketing) only and must be combined with an A level, grade A to be considered.

Pearson BTEC Level 3 National Diploma (first teaching from September 2016)
DD

DD in the BTEC National Diploma plus A from one A-level.

BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying.

Extended Project
A

The University of Southampton values the Extended Project Qualification. If you are taking an EPQ in addition to 3 A levels, you will receive the following offer in addition to the standard A-level offer: AAB plus grade A in the EPQ.

OCR Cambridge Technical Diploma
DD

OCR Cambridge Technical Diploma in Business is accepted if combined with one suitable A level with grade A.

If your OCR is not in Business, we strongly suggest you contact us before applying.

International Baccalaureate Diploma Programme
Offer: 36

Typical offer: Pass, with 36 points overall with 18 points at Higher Level with grade 4 at SL in Analysis and Approaches or Applications and Interpretation.

International Baccalaureate Career-related Programme (IBCP):

Offers will be made on the individual Diploma Course subject(s) and the career-related study qualification. The CP core will not form part of the offer. Please see the University of Southampton International Baccalaureate Career-Related Programme (IBCP) Statement for further information. Applicants are advised to contact their Faculty Admissions Office for more information.

OCR Cambridge Technical Certificate
Not accepted

WJEC Level 3 Advanced Skills Baccalaureate Wales
A

AAA from 3 A levels or AA from two A levels and A from the Advanced Skills Baccalaureate Wales.

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
DDD

DDD in the Business BTEC National Extended Diploma.

BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying.

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)
H1H2H2H2H2H2

All applicants would be required to have achieved a grade of O4 in Mathematics and English, the equivalent of GCSE Grade C/ Grade 4.

OCR Cambridge Technical Extended Diploma
DDD

If you are studying an OCR Cambridge Technical Extended Diploma in Business then this is accepted and we strongly suggest you contact us before applying if you are studying a different subject.

Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)
D

D in the BTEC National Extended Certificate plus AA from two A levels.

BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying.

OCR Cambridge Technical Introductory Diploma
D

Distinction from an OCR Cambridge Technical Introductory Diploma in Business is accepted if combined with two A levels with grade A's.

If your OCR is not in Business, we strongly suggest you contact us before applying.

Cambridge International Pre-U Certificate - Principal
D3D3D3

D3, D3, D3 in three Principal subjects

Cambridge Pre-U's can be used in combination with other qualifications such as A Levels to achieve the equivalent of the typical offer.

We welcome applicants with other qualifications eg. European Baccalaureate. You will be expected to attain an equivalent standard to the A level applicant.

For more details on the suitability of your qualifications or foundation programme please contact the Faculty of Social Sciences Admissions Team at AdmissionsUG.SS@soton.ac.uk https://www.southampton.ac.uk/courses/marketing-with-study-abroad-year-degree-bsc?utm_source=-UCAS-Course-Collect&utm_medium=referral&utm_content=UG-aggregator&utm_campaign=UG2024#about

English language requirements

English Language proficiency for international students: All programmes at the University of Southampton are taught and assessed in the medium of English (other than those in modern foreign languages). Therefore, all applicants must demonstrate they possess at least a minimum standard of English language proficiency. For more information on the University of Southampton’s English Language entry requirements, please see the English Language Proficiency webpage at http://www.southampton.ac.uk/studentadmin/admissions/admissions-policies/language.page.http://www.southampton.ac.uk/studentadmin/admissions/admissions-policies/language.page.

Contextual admissions

Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.

A proportion of students who enrolled on this course in previous years exceeded their offer conditions securing their place on their chosen course with grades higher than our published entry criteria.

We encourage all applicants with the potential to succeed, regardless of their background, to apply to study with us. Applicants who qualify for contextual admissions will be made an offer which is lower than the typical offer for that programme.

Learn more on the University of Southampton website

Historical entry grades data

This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).

It is designed to support your research but does not guarantee whether you will or won't get a place.

Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

Not enough data available

We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.

Fees and funding

Tuition fees

Per year tuition fees

LocationFeeYear
England, Scotland, Wales, Northern Ireland, Channel Islands & Republic of Ireland£10050
EU & InternationalTBC

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

Please see our website for further details and updates regarding tuition fees.

We anticipate that international tuition fee levels for 2027 entry will be confirmed in August 2026.

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