Fashion Marketing

This is a Connected Degree
Portsmouth is the only University in the UK with the flexibility to choose when to do an optional paid placement or self-employed year. Either take a placement in your third year, or finish your studies first and complete a placement in your fourth year. You can decide if and when to take a placement after you've started your course.

Overview
Are you fascinated by marketing and looking to excel in the dynamic fashion industry? Our BA (Hons) Fashion Marketing degree course will help you strengthen your business acumen with a creative approach.

Explore the fundamentals of fashion marketing—from branding and visualisation to consumer behaviour—and its global significance, especially in sustainable and ethical fashion. As you develop essential management skills, you'll gain comprehensive insight into marketing decision-making. You’ll also be able to work on real client project briefs, complete a work placement, and embark on field trips and study abroad exchanges to broaden your professional and cultural experiences.

After completing this degree, you'll have diverse knowledge of fashion business and marketing management practices and the vision to create solutions for industry challenges: skills that any local, national, or global business needs.