Journalism with Public Relations

Journalism and public relations have entered a new digital age and this programme provides a fusion of traditional practice and new, emerging methods that are shaping the future of both subject areas.

You’ll learn how to research, write and edit news and features for online and print platforms – including our own hyperlocal news website Salford Now – while also developing the skills you need to work in the world of PR.

From podcasting to political journalism, content creation to crisis communications, you will gain a firm grounding in the theory and practice of both journalism and PR. You will also investigate how they can work together.

You’ll be based in our state-of-the-art campus at MediaCity, with access to cutting-edge facilities and close proximity to global organisations such as the BBC and ITV, as well as smaller independent creative industries and PR agencies.

On graduating from this degree, you will be ready to hit the ground running as a professional journalist or PR practitioner, armed with an arsenal of multimedia and digital skills. You’ll be well-equipped to take the first step in your career and make a real impact from the off.

You will:

• Study in our state-of-the-art digital media campus at MediaCity, with access to industry-standard facilities

• Be taught by professional journalists and PR practitioners, who are experienced in their respective fields, and have the opportunity to complete work placement in the journalism and/or PR industries

• Study a foundation of core journalism and PR modules alongside module options including celebrity, magazine and sports journalism

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