International Business Management (with foundation year)

The foundation year of this Coventry University degree will be delivered from our CU Coventry campus. Course delivery from year 1 of the degree onwards will be from Coventry University campus.

This course aims to provide you with a solid grounding in preparing you for global business careers in a variety of industries, and provides you with the opportunity to develop skills essential to succeeding in a global business environment. taking a collaborative approach to address global challenges for the betterment of society.

The foundation year introduces the world of business with a sharp focus on aspects of management, business communications and marketing in a global context. The foundation year creates opportunities for you to develop key business skills and to put theory, both traditional and contemporary, into practice with real-world scenarios. Students who successfully complete their foundation year will then progress onto the International Business Management BSc (Hons) degree within Coventry University’s Business School.

Key benefits of the degree

• Identify, analyse, and solve complex or ambiguous international business problems through active collaboration and the application of suitable methodologies to provide ethically based and culturally embedded solutions to global challenges

• Evidence and focus on understanding environmental forces that affect the dynamic and changing nature of international business trends, global trade, international strategy and organisational management to exhibit global citizenship attributes

• Critically address country/market differences and explore emerging trends and the challenges faced by organisations that operate internationally and transnationally to make strategic choices

• Benefit from real-world teaching and learning and work on live case studies with access to industry speakers to put theory into practice

With a strong international focus not only will you study how international businesses operate, trade and expand into new markets you will be part of the international business arena throughout your degree. Students will regularly take part in Collaborative Online International Learning projects with peers and professionals from around the world.

See our website for further details.