Data Science for Business (Taught)

The demand for specialist data science skills is growing. Data analyst and scientist roles are in the top 5 fastest growing jobs between 2023 and 2027 (Source: The Future of Jobs Report 2023, World Economic Forum).

Our graduates in MSc Data Science for Business are highly sought-after for their analytical expertise. We'll make sure you have the skills to help organisations make informed decisions.

This is a Masters conversion course designed to help you switch to a new career field or advance your skills in data science. We welcome applicants from different educational backgrounds.

A blend of specialised and soft business skills
This course blends data analytics, business and management skills. Specialised skills include Python, R and Machine Learning.

You’ll develop key skills in communication, project management, leadership and time management. This mix will give you flexibility for a data science career in different sectors.

You’ll gain knowledge and experience to apply in data analytics roles. These roles are Data Scientists, Data Analyst, Business Analyst or Data Manager.

Working with business
Our course has been developed with input from:

SAS, a global leader in business analytics solutions;
HSBC, a leading financial services organisation;
The Data Lab, a leading research and innovation centre in data science.
Our students benefit from a wide range of learning and networking events. These events connect organisations seeking business analytics skills with students looking for opportunities.

Practical opportunities
Opportunities are available to do a 3-month consultancy project instead of a dissertation. Past students have worked on projects with:

NHS
Diageo
Visit Scotland
Volunteer Scotland
SQA
Stirling Council
AMG Group
We are AACSB accredited
The University of Stirling is accredited by the Association to Advance Collegiate Schools of Business (AACSB). AACSB International is the world's largest global standard-setting body for business education. Only 6% of the world’s leading business schools achieve this accreditation. This recognises our excellence in business education and societal impact.