Learn how international businesses operate and grow, develop skills in strategy, marketing and cross-cultural management to prepare for a global career in business and management.
This course is ideal for you if you're interested in how global businesses work and want a career in international management. Learn how to develop real-world skills by taking advantage of potential opportunities to work on global projects² and preparing for jobs in global businesses.
This course aims to:
prepare you for global business careers in a variety of industries
provide you with opportunities to develop skills essential to succeeding in a global business environment
take a collaborative approach to address global challenges, for the betterment of society.
Why you should study this course
Understand and solve complicated international business problems by working with other students to ensure your solutions are ethical and respectful of different cultures.
Learn how environmental forces influence global business trends and learn how to develop relevant strategies to deal with the resulting opportunities and threats.
Explore the differences between countries and markets to understand emerging trends and the challenges international businesses face, supporting your development in making informed business strategy decisions.
You may have the opportunity to benefit from real-world teaching and learning, including working on live case studies and attending guest industry speaker events, helping you learn how to apply theory in real contexts.
Explore how international businesses operate, trade, and expand, with possible opportunities to gain practical experience in global business through online projects with students and professionals from other countries.
Please visit our website for the most up-to-date information.
Year One:
This course has a common first year which enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn.
If you discover an interest in a specific subject you have studied, upon successful completion of your first year, you could swap degrees with another course in your common first year (subject to meeting progression requirements).
Common first-year courses:
Advertising and Digital Marketing BA (Hons)
Business Administration BBA (Hons)
Business and Human Resources Management BA (Hons)
Business and Marketing BA (Hons)
Business Management BA (Hons)
Enterprise and Entrepreneurship BA (Hons)
Event Management BA (Hons)
Marketing BA (Hons)
Sport Business Management BA (Hons)
Modules:
Marketing, Digital and Social Media
People and Organisations
Analytics for Decision- Making
Responsible Management, Sustainability and Entrepreneurship
Year Two Modules
Research and Insight
Data Driven Resource Management
Global Operations and Supply Chain
Trade and Innovation in a Global Context
Sandwich Year
There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement2 can often be beneficial. Work placements usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future.
Final Year Modules
Applied Project
Design Thinking and Project Management
One Planet Marketing
International Business Strategy and Governance
We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
Coventry University has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
See why these ratings were awarded
What does this TEF outcome mean?
This course may be available at alternative locations, please check if other course options are available.
Course optionsDiscover what it's like to study International Business Management at Coventry University: insights on the course, making friends, personal statement tips, uni prep, and recommended books, podcasts, and videos.
We’re here to help you achieve your study goals. If your qualifications or expected levels of grades differ from those outlined above, chat with our admissions team and between us we will explore the possibilities open to you. We accept a range of qualifications and our study experience is designed to give you options and support from the start.
Contact us via our website to find out more.
Grades alone don’t tell us everything about your potential and your story. We use information from your application to assess achievements in your personal situation to support fair and equal access. For example, we consider where you live, your school, if you are a carer or a care leaver or have experienced disruption to your education.
We have different schemes that recognise this context that may result in a reduced offer by up to 24 UCAS points or equivalent.
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
This course may have Historical entry grades data available, please select a course option to view.
Course optionsThis report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.
| Location | Fee | Year |
|---|---|---|
| England, Scotland, Wales, Northern Ireland, Channel Islands & Republic of Ireland | £9790* | |
| EU & International | £17600* |
* This is a provisional fee and subject to change.
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Email:applications.io@coventry.ac.uk
Phone:+44 024 7765 2152
Email:ukadmissions@coventry.ac.uk
Phone:024 7765 2222
Priory Street
Coventry
CV1 5FB
At Coventry University
