Course overview
This course is taught through block learning. Find out more at https://www.lancashire.ac.uk/study/block-learning
Our CIM and CMI accredited BA (Hons) Business and Marketing course will give you the business, management and analytical skills to thrive in marketing.
Our BA (Hons) Business and Marketing programme is developed with industry experts and is accredited by both the Chartered Institute for Marketing (CIM) and the Chartered Management Institute (CMI). This means you'll get access to networking opportunities, resources, and student membership to support your progression toward Chartered Marketer status.
You'll also graduate with both a degree and a CMI Level 5 Diploma in Management and Leadership at no extra cost. This will help you stand out to employers and boost your career prospects.
This course blends strategic thinking with marketing expertise. You'll graduate ready to thrive in a data-driven, ethically conscious, and globally connected world. You'll build a strong foundation in theory and practice, through topics such as:
Brand management
Consumer psychology
Organisational behaviour
Digital marketing
Strategic leadership
You'll apply your knowledge through real‑world marketing projects, simulations and industry insights. You’ll build essential skills in communication, analysis and problem‑solving. You'll also express your creativity through campaign design, content development and brand storytelling.
To prepare you for graduate roles, you’ll take part in a mock assessment centre. This will give you real insight into the recruitment process used by many employers. You’ll also earn digital micro-credentials from industry leaders such as Microsoft, Google and LinkedIn. These boost your CV and will help you explore the areas of business and marketing that interest you most.
Why study with us
Our CIM accreditation gives you student membership, resources and networking opportunities to boost your career prospects.
Graduate with the CMI Level 5 Diploma in Management and Leadership. This is recognised by employers across sectors.
Earn digital micro-credentials from Microsoft, Google and LinkedIn to enhance your CV.
What you’ll do
Develop your skills in marketing, strategy and leadership. Put them into practice through live projects, real-world challenges and hands-on experiences.
Discover key areas of marketing to build your expertise. This includes brand management, consumer psychology, organisational behaviour, digital marketing and strategic leadership.
Get a placement or study abroad through our Global Opportunities programme. You’ll have the chance to work for businesses across the world on placements and internships.
Future careers
This BA (Hons) Business and Marketing degree gives you the skills and recognition to stand out in business, marketing and consultancy careers. Whether you want to work with global brands, launch your own business or lead creative agencies, you’ll graduate ready to succeed.
Career pathways include:
Digital marketing strategist
Brand manager or marketing executive
Business development consultant
Marketing analyst or insight officer
Creative lead or content specialist
Innovation and transformation advisor
Account manager in agencies or in-house teams
Entrepreneur or start-up founder
Graduate trainee or leadership programme participant
You will also benefit from career coaching, employer networking, and an optional placement year to help you move forward with confidence.
Our graduates have gone on placements with high-profile employers, including:
ASOS
Adidas
L'Oréal
Rolls Royce
Disney
IBM
Marks and Spencer
BAE
Aldi
Euro Garages
Please visit The University of Lancashire’s website for the latest information about our modules.
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
This course is available in Clearing. If you have submitted an application, you can add this course. If you haven’t sent us an application yet, you can do this until 24th September 2026.
This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.
University of Lancashire has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
See why these ratings were awarded
What does this TEF outcome mean?
The following entry points are available for this course:
Our Fair Access Scheme recognises barriers into education and allows us to make an offer with lower entry requirements. At the University of Lancashire, we are proud to help people seize every opportunity to flourish in education, at work and for life. We recognise that students from disadvantaged backgrounds often face significant challenges to access and succeed in higher education. Our Fair Access Scheme ensures that students aren’t limited by circumstances and can achieve their potential.
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
This report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.
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Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Please note the fee for Year 1 is £9,790. The fee for Year 2 is £10,050. Fees for Year 3 will be £10,050 plus inflation linked increases, in line with the government fee cap.
Email:CEnquiries@lancashire.ac.uk
Phone:01772830777
Monday-Thursday 09:00-17:00hrs
Friday 09:00-16:00hrs
Email:cenquiries@lancashire.ac.uk
Phone:01772 892400
Preston
PR1 2HE
At University of Lancashire
