Business of Football (Accelerated)

Imagine launching your career in the exhilarating, multi-billion dollar world of football business in just two years with our accelerated BSc (Hons) Business of Football degree! This fast-track program is specifically designed to equip you with the essential knowledge, skills, and real-world experience to thrive behind the scenes at your favourite club and beyond.

Don’t worry, you’ll cover the same comprehensive curriculum as our standard degree, but in an intensive two-year format. You’ll gain a 360-degree understanding of the football business, exploring everything from club management and operations to cutting-edge marketing and data analysis techniques. We place a strong emphasis on the crucial interplay between on-field success, effective off-field management, and meaningful community development.

Prepare to immerse yourself in real-world case studies, uncover the strategies that drive success in the industry, and develop the skills to confidently tackle the challenges of professional football. This accelerated degree is your direct route to becoming a key player in the dynamic and global business of football.

Alongside your course modules, you will engage with the 92 Programme, which is built into every degree and tailored to each subject area.

Engaging with the 92 Programme is a requirement for all students and will count towards your overall grade.

Through taught sessions, immersive experiences and coaching, you will build confidence, resilience, wellness, self-reflection and professionalism, skills designed to support your future success.

Level 5 Modules

Operational Excellence in Sport

You’ll study the Operations Management frameworks and techniques used to proactively develop strategies in order to design, plan, and control operations and explore ways to improve football business performance.

Football Law, Ethics and Social Responsibility

This module tackles the legal, ethical, and social side of football. You’ll learn about the laws that govern transfers, contracts, and even fan behavior. We’ll also explore the ethics of doping and how decisions impact the rules of the game. Plus, you’ll dive into the social responsibility of football clubs and their impact on communities. No legal jargon here – just how to be a responsible leader in the world’s most popular sport.

Talent Identification, Analysis and Player Management

Want to know how clubs find future football superstars? In this module, you’ll learn the secrets of talent identification in both youth development and professional football. You’ll delve into player management and explore how clubs create the perfect environment to develop and nurture future talent. Finally, you’ll get to grips with player and match analysis, discovering ways to collect and interpret data in order to assess player performance.

Football Policy and Community Development

This module looks at how football policies impact society in the UK and worldwide. Learn about the economic and social impact of the sport, policy implementation, and how football can be a force for good! You’ll explore different ways clubs fund local community initiatives, especially for underrepresented groups. Plus, you’ll gain hands-on experience with a 30-hour placement at a local community-based club.

Level 6 Modules

Leadership in Sports

You’ll develop a critical understanding of the evolution of leadership theory, its function in contemporary football business environments, the role and responsibilities of a business leader and the organisational principles that contribute to contemporary business leadership issues.

Football Governance

This module will give you the knowledge to understand the challenges and opportunities facing football clubs today. You’ll analyse ownership models, legal structures, and how to balance the interests of fans, investors, and players. Think about competition fairness, financial sustainability, and navigating the media. This isn’t just about the game – it’s about the business behind the game.

New Trends in Sport Business Management

You’ll gain an in-depth understanding of new trends in the football industry. You’ll explore the key issues, approaches and challenges related to emerging trends within football business and management.

Project

In this module, you will complete either a live project from one of our partners or a dissertation on an area of interest, that demonstrates your research and problem-solving skills.

Level 4 Modules

Sports Organisations and the Digital World

You’ll explore the business environment; understanding the internal and external forces that impact on organisations (including football clubs) the historical and contemporary issues affecting the management of people in organisations and the skills and attributes required to become an effective leader.

Sports Event Management

You’ll develop an in-depth understanding of what it takes to organise, manage and deliver memorable and successful football events; covering event design, development and practical fundamentals as well as managing the health, safety and security of all stakeholders.

Sports Finance and Globalisation

You’ll cover the basics of business finance and the economics of professional football. This module will help you develop the fundamental knowledge and skills you need to become familiar with sports financial management, specifically the financial statements and economic factors within professional football.

Fan Engagement, Marketing and Commercialisation of Football

Ever wondered how football clubs sell stadiums, sign up sponsors, and keep fans glued to their seats? This module dives into the world of football marketing and commercialisation. You’ll learn how clubs build a passionate fanbase, manage relationships with customers and stakeholders, score big sponsorship deals, and build a recognised brand with socially responsible values.

https://ua92.ac.uk/study-with-us/undergraduate/courses/business-of-football-accelerated-ba-hons/