Become a skilled, confident, business and marketing professional.
Discover what it takes to build products, services, campaigns and brands. On this online degree, you’ll develop as a skilled, confident and ethical business and marketing professional, working with expert tutors to develop a future-focused toolkit for a head start in the world of business.
You’ll learn about digital marketing, market research, data analysis, brand development, leadership and strategic operations – all underpinned by a focus on civic responsibility and corporate sustainability.
Why study this course at Falmouth?
Join a global community of practitioners and collaborate across disciplines in response to industry briefs, gaining diverse knowledge and perspectives.
Be supported to develop leadership skills and build a network of contacts, ready to launch your career.
Tap into Falmouth’s renowned entrepreneurial environment from your own location on a course designed specifically for online delivery.
Tackle ethical issues such as sustainable practice and individual wellbeing in business.
Business & Marketing BSc(Hons) (Online) is also accredited by the leading professional marketing body for marketers; The Chartered Institute of Marketing (CIM). This means students who successfully complete the full undergraduate degree with a minimum of a 2:2 are eligible for exemptions against CIM qualifications.
Accredited Degree students have the opportunity to complete the qualifications whilst studying or following graduation.
Learn how to build real brand value in an ever-evolving consumer marketplace on this online Business & Marketing degree. You’ll gain a strategic understanding of professional and commercial contexts, business operations, marketing techniques and ethical approaches within industry.
Through our online Business & Marketing degree, you’ll learn to carry out effective research and how to interpret data, enabling you to make informed business and marketing decisions. You’ll reflect on your own strengths and weaknesses in a variety of business scenarios.
Honing your project management abilities on website design, event promotion activities and social action plans, you’ll also develop your critical reflection, problem-solving, team-working and leadership skills.
Stage One
Learn the foundations of marketing and develop key business skills. In stage one of the degree, you’ll consider wellbeing and sustainability and develop a set of skills and attributes relevant to professional practice. You’ll also work on a website project as part of a team.
Modules
Wellbeing & Professional Development
Introduction to Market Research & Marketing
Sustainable Practice
Web Design Project
Stage Two
At stage two, you’ll dig into data analysis, explore audience behaviour and consider brand-building principles. You’ll focus on strategy and B2B marketing, while delivering a collaboration project with students from other Falmouth courses and a separate digital marketing project.
Modules
Datalab, Decision Making & Consumer Behaviour
Intelligent Brand Building
B2B & Marketing in Digital Environments
Collaboration
Stage Three
You’ll gain knowledge of leadership and develop your entrepreneurial skillset. You’ll research, devise and deliver a final digital marketing project as the culmination of your learning.
Modules
The Arts of Strategy & Ethical Leadership
Future Skills
Social Action Business Plan
Final Project
The modules above are those being studied by our students, or proposed new ones. Programme structures and modules can change as part of our curriculum enhancement and review processes. If a certain module is important to you, please discuss it with the Course Leader.
The Business & Marketing BSc online degree employs a variety of assessment strategies over the course of the year. These can include Individual and group industry reports, presentations and pitches, critical evaluations, case studies, marketing strategies, portfolios, responses to briefs, project outcomes and reflective essays.
Your summative (final) assessments occur at the end of each module, usually at the end of the study block. You may also have interim formative assessments part way through a module as well. These assessments help ensure that you remain on track with your work.
You'll receive written and/or verbal feedback on all your assignments throughout the year. At the end of the module, you'll receive detailed feedback in written form.
You'll be able to check in with your online tutor to discuss your progress and ask any questions you have about your course.
This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.
Falmouth University has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
See why these ratings were awarded
What does this TEF outcome mean?
The following entry points are available for this course:
If English is not your first language, you will need to demonstrate English language skills that are sufficiently developed for successful completion of your studies. We accept a range of recognised English language qualifications that are equivalent to the International English Language Testing System (IELTS) Academic minimum score of 6.0 overall, with a minimum of 5.5 in Reading, Writing, Speaking and Listening.
At Falmouth, we recognise excellence in many forms, and we see the whole you.
Our diverse community is creative, innovative and entrepreneurial.
We recognise that these qualities aren’t always shown in academic grades alone. That’s why, while many of our applicants achieve high academic grades, we also welcome those who can demonstrate their potential through an exceptional portfolio or performance.
At a minimum, we typically require the equivalent of 64 UCAS Tariff points for undergraduate courses where we can review a portfolio or audition, or a minimum of 96 UCAS points for those courses that do not require a portfolio or audition. For our Integrated Foundation Year courses, we typically require a minimum of 32 UCAS points for courses where we can review a portfolio or audition, or 64 UCAS points for those that do not require a portfolio or audition.
To support this approach, during a friendly conversation with our academic team, we’ll consider your ideas, your creative output and your ambition to ensure you’ll thrive at Falmouth.
If you are able to demonstrate relevant, current, equivalent experience instead of formal qualifications, we encourage you to apply. Please contact our Applicant Services team before applying, for advice regarding your individual experience and eligibility.
If you are an international applicant and require a Student visa to study in the UK, you must have a recognised English language test approved and vouched for by the University at the appropriate level. You can see what we accept on our website https://www.falmouth.ac.uk/study/international/english-language-requirements Our Applicant Services team can help you with any general questions you may have about study visas or suitable language tests. For more specific advice, we recommend you also consult UKCISA http://www.ukcisa.org.uk/
Find out more about qualification requirements for this course.
View our list of accepted English language tests and qualifications using the link belowhttps://www.falmouth.ac.uk/study/international/english-language-requirements
At Falmouth University, we take a rounded approach to admissions. Instead of focusing on criteria like grades alone, we operate a contextual admissions policy, where we look at you as a person: your talents, your experiences and your potential. Every offer we make is shaped around you and your circumstances, and our conditional offers are always intended to be realistic and achievable.
This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).
It is designed to support your research but does not guarantee whether you will or won't get a place.
Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
This report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Apply for September 2026 through Clearing
Email:applicantservices@falmouth.ac.uk
Phone:01326 213730
Explore our courses available through Clearing and contact our friendly Course Advisors via phone or our online form.
Email:online.study@falmouth.ac.uk
Phone:01326 213827
Woodlane
Falmouth
TR11 4RH
At Falmouth University
