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Digital Marketing

Course details
  • Bachelor of Science (with Honours)
  • 3 Years
  • Full-Time
  • September 2027
  • Undergraduate
Course location
Birmingham Newman University

Course summary

The BSc Digital Marketing is designed for those who want to understand how brands, businesses and consumers connect in an increasingly digital world. This programme combines creative thinking with data-driven decision making, equipping you with the skills needed to plan, deliver and evaluate effective digital marketing strategies.

You will explore key areas such as social media marketing, content creation, search engine optimisation, digital advertising, analytics, branding and consumer behaviour. Throughout the degree, theory is applied to real-world contexts, ensuring you graduate with practical experience as well as a strong academic foundation. Live briefs, projects and industry-informed teaching help you understand how digital marketing operates across different sectors and platforms.

The programme places strong emphasis on employability. You will develop skills in communication, critical analysis, problem-solving and digital technologies, all of which are highly valued by employers. Ethical practice, sustainability and responsible marketing are embedded throughout, reflecting current industry expectations.

Graduates of Digital Marketing pursue careers such as digital marketing executive, social media manager, content strategist, SEO specialist, digital analyst, brand coordinator and marketing communications officer. The degree also provides a strong foundation for postgraduate study or entrepreneurial ventures in the digital economy.

Modules

Course Modules

Please refer to the Birmingham Newman University website for details.

Assessment method

Please refer to the Birmingham newman University website for details.

How to apply

Apply by
13 January 2027

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
N590
Institution code:
N36
Campus name:
Birmingham Newman University

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Typical qualification requirements

UCAS Tariff
Offer: 112

Historical entry grades data

This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).

It is designed to support your research but does not guarantee whether you will or won't get a place.

Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

Not enough data available

We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.

Fees and funding

Tuition fees

Per year tuition fees

LocationFeeYear
England, Scotland, Wales, Northern Ireland, Channel Islands & Republic of IrelandTBC

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

The University will review tuition fees and increase fees in line with any inflationary uplift as determined by the UK Government, if permitted by law or government policy, on enrolment and in subsequent years of your course, where applicable. It is anticipated that such increases would be linked to RPI (the Retail Price Index excluding mortgage interest payments.

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