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Esports Production and Gaming

Course details
  • 1 Study option
  • Undergraduate
Course location
Coventry University

Course summary

Develop industry-ready skills for Esports, gaming and digital content production.

Step into the fast-moving world of Esports and gaming by learning how to create live broadcasts, produce digital content, shape game concepts, and build communities that players genuinely care about.

You’ll develop practical production skills across streaming, Esports event production, games design, branding, marketing and community engagement, all through hands-on projects that mirror the industry. Every brief is designed to help you grow your creativity, confidence and technical ability.

Work in creative production teams with students across games, animation, digital media and creative technologies, reflecting the way Esports and gaming projects are developed in industry. By the time you graduate, you’ll have built a portfolio that showcases your strengths, style and ambitions across Esports, gaming and digital entertainment.

Why study this course

Produce Esports and gaming experiences: learn how to plan, produce and share Esports and gaming content and build skills in live production, streaming, content creation, branding and audience engagement.

Build a broad creative and technical skillset: develop capabilities across Esports production, broadcast, streaming, games design, content creation, branding, marketing and community engagement, helping you explore different routes into Esports, games and digital media.

Learn through hands-on projects: make, test and refine your ideas through live briefs, collaborative projects, simulated industry scenarios, prototypes, presentations, broadcasts and public-facing creative outcomes.

Collaborate like you would on a real production team: work alongside students from other creative technology courses, gaining experience of the interdisciplinary teamwork undertaken in production studios, digital agencies, games teams and creative organisations.

Create work that strengthens your portfolio: develop practical work, from prototypes to broadcasts and campaign materials, that showcases your skills, interests and creative direction through portfolios, presentations, reflective work and project documentation.

Study close to a major UK games cluster: learn in a region near Leamington Spa, widely known as Silicon Spa for its concentration of games companies and studios. This places you close to a recognised games and creative technology ecosystem, helping you understand how Esports, gaming, production and digital creativity connect to real industry activity.

Modules

Course Modules

This course shares some modules with courses including Animation BA (Hons), Digital Media BA (Hons), Games Design and Development BA (Hons), Games Art BA (Hons), and Computer Games Programming BSc (Hons)/MSci.

Shared modules include:

Level 4: 
Hack Lab and Creative Play 
Concept Development, Prototyping and Design

Level 5: 
Experimental Games Project 
Digital Marketing and Content Creation

Year one modules

Esports: Evolving Contexts – 30 credits

Explore the Esports and gaming landscape, including its history, cultures, audiences, technologies and future trends. You’ll begin to understand how Esports operates as a creative, commercial and global industry, while developing research, analysis and communication skills.
Compulsory

(shared module) Hack Lab and Creative Play – 30 credits
Compulsory

(shared module) Concept Development, Prototyping and Design – 30 credits
Compulsory

Esports: Broadcast – 30 credits

Discover the production skills involved in planning and delivering Esports broadcast content. You’ll explore live production workflows, roles, storytelling, visual identity and the practical demands of creating content for competitive play.
Compulsory

Year two modules

(shared module) Digital Marketing and Content Creation – 30 credits
Compulsory

(shared module) Experimental Games Project – 30 credits
Compulsory

Esports: Communities and Fandom – 30 credits

Investigate how Esports communities form, grow and interact across different platforms and cultures. You’ll explore fandom, identity, representation, engagement and the role of community management in Esports and gaming.
Compulsory

Creative Direction and Narratives – 30 credits

Develop creative direction, storytelling and branding skills for Esports, gaming and digital experiences. You’ll explore how narrative, tone, audience and visual identity can shape projects and help them connect with players, viewers and communities.
Compulsory

Final year modules

Esports: Professional Practice – 30 credits

Prepare for the next stage of your career by developing your professional identity, portfolio and understanding of industry expectations. You’ll reflect on your skills, refine your creative direction and consider how to position yourself for employment, freelance work or further study.
Compulsory

Indie Gaming and Emerging Markets – 30 credits

Explore independent games, emerging markets and global opportunities in Esports and gaming. You’ll examine how cultural, economic and technological factors shape the industry, and consider how creative practitioners can respond to new audiences and market conditions.
Compulsory

Esports: Start-Up – 60 credits

Develop a substantial self-directed Esports or gaming project that reflects your interests, ambitions and professional direction. You’ll research, plan, prototype and present a venture, product, service or production concept, supported by business planning and critical reflection.
Compulsory

How to apply

Application codes

Institution code:
C85

This course may be available at alternative locations, please check if other course options are available.

Course options

Entry requirements

Typical qualification requirements

UCAS Tariff
Offer: 112

[1] 4 qualifications for tariff points allowed
[2] May also include AS level and EPQ
[3] Specific subject not required

A level
BBC

Specific A Level subjects not required

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
DDM

Specific BTEC subjects not required

International Baccalaureate Diploma Programme
Offer: 29

Access to HE Diploma

The Access to HE Diploma. Plus GCSE English at grade 4 / C or above.

GCSE/National 4/National 5

GCSE English at grade 4 / C or Functional Skills Level 2, or other equivalent Level 2 awards.

Additional entry requirements

Portfolio
We value creativity and potential just as much as academic results. If you meet our minimum entry requirements for the course, you will be invited to take part in a portfolio review, either on campus or online. This is an opportunity to share your work and discuss your creative ideas with our academic team. Applicants who are successful in their portfolio review may be made an offer with no academic requirements in recognition of their creative potential. Each application will be considered on its merits.

Contextual admissions

Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.

Grades alone don’t tell us everything about your potential and your story. We use information from your application to assess achievements in your personal situation to support fair and equal access. For example, we consider where you live, your school, if you are a carer or a care leaver or have experienced disruption to your education.
We have different schemes that recognise this context that may result in a reduced offer by up to 24 UCAS points or equivalent.

Learn more on the Coventry University website

Historical entry grades data

This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).

It is designed to support your research but does not guarantee whether you will or won't get a place.

Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

This course may have Historical entry grades data available, please select a course option to view.

Course options

Fees and funding

Tuition fees

Per year tuition fees

LocationFeeYear
England, Scotland, Wales, Northern Ireland, Channel Islands & Republic of Ireland£9790*
EU & International£20800*

* This is a provisional fee and subject to change.

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.

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