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Reach your future students and recruitment goals. Connect with the right audience through data insights and precisely targeted campaigns. We understand who students are, what’s driving their application decisions and how you can find the ones who'll most likely enjoy your courses. No other organisation can offer you that.

From open days and taster courses to exhibitions and lectures, university events can offer significant support for your higher education guidance work – and to the academic experience of your students.

Looking for fresh ideas to inspire your students’ futures? Download your free lesson plans now

You’ve done all the hard work creating your personal statement, but have you thought about how you can use what you’ve written for different purposes? Whether you’re thinking about applying for an apprenticeship, or there’s a job you’d love, and you need a covering letter, your personal statement can be a great place to start.

The competition is tough for aspiring vets – so along with good grades, you'll need an impressive personal statement that sets you apart from the crowd.

Connecting employers and young people through on-demand, immersive work experience programmes

Volunteering gives you the opportunity to help out in the community, with a charity, or another organisation.

So you’re ready to start applying? UCAS Discovery is the place to find out what you need to do to make your application stand out.

What skills are employers looking for and why are they important?

After GCSEs or National 5s, you could continue studying subjects you like, take vocational qualifications, an apprenticeship, or work or volunteer and study part-time.

Susie Whigham, Interim Chief Executive Officer, The Brilliant Club, examines the risks and opportunities for widening participation on the Journey to a Million.

We’ve asked experts in the field and created a simple list to tell you about the important differences between undergraduate and postgraduate personal statements.

Find out more about the hours you could be working as an apprentice and how long your apprenticeship might take to complete.

Pat Carvalho, Principal, Birmingham Metropolitan College (BMET).

Employers are often looking for grads with at least a 2:1 under their belt. But it’s not just good marks they’re looking for when sifting through job applications.

Melody Stephen, Law with International Studies student at the University of Manchester 

Mike Nicholson, Director of Recruitment, Admissions and Participation, University of Cambridge.

Jennifer Coupland, Chief Executive Officer, Institute for Apprenticeships and Technical Education