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Why exhibit with UCAS?

Our events provide education providers, commercial organisations and employers with the opportunity to meet, inspire and connect with potential applicants, parents and advisers early in their decision-making process.

Connect with future talent

Our UCAS events and conferences are designed to showcase the fantastic opportunities available to young people, as well as providing parents and advisers with fresh student insight, along with information and guidance on how to best support their students. 

UCAS Discovery events give students the chance to explore higher education providers, apprenticeship providers, career paths, and commercial brands - all under one roof. 

Exhibitors have the opportunity to connect with young people, start new conversations, answer their questions, and build long-term connections during the crucial early decision-making stage. 

Whether you're a higher education apprenticeship provider looking for top talent, or a commercial brand eager to reach your next generation of customers, we can help you achieve your recruitment goals. 

Lead generation

Exhibiting at our events is about more than just having a stand for the day. We can help you make a real connection with students by: 

  • building awareness of your brand or organisation before the event
  • helping you stand out and drive engagement during the event.
  • continuing the conversation after the event has finished.

Unique insights

Our unrivaled relationship with students means that we not only know about the people who come to our exhibitions, including what they're interested in and what future options they're considering - but also what they go on to do next. This allows us to: 

  • offer insights into their entire journey 
  • expertly advise on how to reach, engage, and stay connected with them
  • raise awareness amongst a wider audience or target students based on their preferences and application status 
Whatever your own recruitment and placement targets, we're perfectly placed to help you achieve them. 
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Your trusted partner

UCAS is the most recognised brand in the education sector and the first port of call when a student is considering higher education.

We are the largest provider of higher education events in the UK and a trusted source of information for students, parents, teachers, and advisers.

We're uniquely positioned to combine sector data, student insight, expert analysis, and real-time student decision-making – helping you perfect your strategies to recruit the right students.

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Education providers: showcase your course portfolio

Bring your course offerings to life in front of students looking to jump into the journey of higher education. 

Exhibiting as a university or college

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Employers: unveil your career and apprenticeship opportunities

Help students on their journey into the world of employment by showcasing your array of apprenticeships and career opportunities available to them. 

Exhibiting as an employer

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Industry: maximise your brand presence

Help students understand what products and services are available to assist them in their future journey.

Exhibiting as a commercial brand

Pre-event opportunities

Display advertising

Let students and advisers know you’ll be at the event as soon as they start researching with a display advert on ucas.com.

With targeted display MPU ads on event specific pages you’ll be able to raise your profile and boost attendance to your stand on the day.

21,977 views - monthly average for UCAS.com event pages*

 

Booking reminder email ads

By advertising in communications triggered by visitors’ registration, your organisation will be directly associated with the event.

Containing critical information prior to the event, the relevance and timeliness of these emails offers great results to advertisers with the right messaging.

54% open rate*
40.3% click-through rate*

 

Adviser reminder email ads

Target teachers, careers advisers and agents in our network as they plan their students’ event visits, in the last email we’ll send send before they arrive.

Your placed advert will appear in an email sent one week before the event, alongside ticket details and resources for their students. A high open rate for this valuable content means your message can have a big impact with this influential audience.

34.5% open rate*
13.9% click-through rate*

 

Pre-event solus emails

With a solus email to students, you can start building a real connection with event attendees beforehand and encourage further direct engagement at the event itself.

We’ll ensure you get the most from your creative, sent just before an exhibition to the students registered. By aligning your message with our trusted brand, you can ensure great reach and impact with a highly engaged audience.

47.5% open rate*
2.2% click-through rate*

*For in-person events activity 2023

In-event opportunities

Exhibition stands

Directly engage with our audience face-to-face with your very own exhibition stand.

Stand options and sizes vary depending on the event type with premium positions also available at select events.

students and staff at UCAS exhibition

 

Entrance and Live Lounge stage videos

Get your brand front and centre in students’ minds through a high-impact video on our event screens

Your 10 second video clip will play on a loop to our captive audience, helping expand brand awareness and signpost visitors to your stand.

 

Hanging banners

Let visitors know exactly who and where you are from the moment they enter the exhibition, with the ultimate signposting opportunity.

Your large, double sided vinyl banners are printed in four colours to all sides and hung directly above your stand.

 

Floor tiles

Capture the attention of a wider audience and increase traffic to your stand with your own branded floor tiles.

You’ll get five identical, fully branded tiles that include your messaging and creative, located in high traffic areas of the event.

 

Data scanning

Collect invaluable, quality data in seconds and use it to enhance your own future marketing campaigns with messaging direct to your student leads.

Purchasing licenses based on the maximum number of staff and devices you plan to have at the event, you’ll use your phone to instantly collect information on visitors to your stand.

students at UCAS exhibition

 

Event brochure ad

Boost your brand presence with a full colour A6 advert in the event brochure. The brochure includes the floor plan and is used by students to navigate the event.

As one of a limited number of advertisers included and with placements amongst key UCAS and event information, your ad will have great visibility.

 

Enhanced brochure listing

Improve your in-event profile and boost visibility of your stand's location with your logo included in the event brochure exhibitor list.

Sitting alongside the floor plan, the addition of your full colour branding in the exhibitor list will help you stand out from the competition and increase your visitor footfall.

 

Furniture and TV hire

We offer options to hire furniture such as computer plinth tables with cupboards, literature racks, stools, chairs, tables and plasma screens to help enhance your stand and the experience of your visitors.

Post-event opportunities

Post-event solus email

Remind students about what you can offer them and continue your relationship after the event with a solus email.

Sent a week after they attend, your creative will go direct to students who already associate you with the event and know your message is relevant – giving a high engagement rate. This offers a great opportunity to cement the connections you’ve already made.

46.0% open rate*
6.0% click-through rate*

*For in-person events activity 2023

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Get in touch

Contact our events sales teams to discuss how UCAS events can boost your student recruitment plans.