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Early Careers and Apprenticeships Report

Insights for employers to build a successful early talent pipeline

This is the third report in our Project Next Generation series, an in-depth study of how young people make decisions about their futures.
The Early Careers and Apprenticeships report studied over a thousand of 13–17 year-olds who are considering apprenticeships and employment pathways.
The findings will help employers improve their apprenticeships offering and build a successful early talent pipeline.
Schoolchildren walking down staircase

Project Next Generation Early Careers and Apprenticeships report

Find out how young people make apprenticeships and early careers decisions
Download the report

1.3m+ young people come to ucas.com every year to explore their options

c. 40% are interested in apprenticeships

Source: UCAS Potential Applicant Database (PAD) at Equal Consideration Deadline (ECD) 2024

Connect with the next generation

Our research indicates that young people would welcome more information from employers and independent training providers.
With over 1.3m students registering with UCAS each year to explore their next steps, we are uniquely placed to help you connect with the next generation, build your brand recognition, and raise awareness of your early careers and apprenticeship opportunities. 
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