Sample-only Surveys

Direct access to an engaged student audience

UCAS Sample-Only Surveys gives you access to a rapidly growing panel of 45,000 16–18-year-olds who join as they engage with UCAS to explore their next steps.

So you can engage with students at the moments decisions are being considered - drawing on real experiences as they explore options and make choices about their future. Use academic, demographic and lifestyle data to target the audiences most relevant to your research. Then gather meaningful responses to support your own analysis, reporting and decision-making.

This service is designed for employers, brands, accommodation providers and media agencies who already have a survey or research design and need a high-quality student sample.

Download the Panel Book

Run your own student research
Test a question, concept or campaign with a specific audience

Understand what matters to young people at different stages of their journey
Add student responses to an existing research project
Support planning with timely student data

Academic data

Educational choices and intentions, such as subjects, courses and progression plans.

Demographic data

Characteristics such as location, background and key demographic attributes.

Lifestyle data

Preferences and behaviours beyond education, including interests and influences

UCAS journey data

Students at different stages of decision-making, from early exploration through to making choices about their future.

Additional profiling

Up-to-date insight reflected through regular panel surveys.

Sample-only Surveys in practice

Data-led understanding

An employer identified ways to make their organisation resonate more strongly with the younger market.

Sharper marketing

A well-known brand established the creative route that would speak most strongly to their target market.

Greater precision

A media agency was able to pinpoint its exact target cohort and knew that the results would be reliable and useful.

Download your Sample-only Surveys Panel Book

Fill in your details to download the Sample-Only Panel Book and learn more about how UCAS Student Panel can help you reach the right student audiences.

You’ll receive information on:

Panel composition and segmentation
The UCAS recruitment process
The quality and integrity of responses
Our ethical framework

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