Creative Industries Management

This course encompasses a diverse range of creative disciplines and management practices to prepare you for a career in the creative industries.

You will gain knowledge of core business practices that include strategy, marketing, finance and entrepreneurship.

The course examines successful business leadership and management to develop essential knowledge and skills. Studying in a specialist creative institution provides excellent opportunities for collaboration with students on related courses in marketing as well as those studying creative subjects across visual arts, design, fashion, media, writing, music and performance.

What You'll Study

Year one – You will examine business administration and management, and the principles of leadership to understand how businesses operate within the context of the creative industries. You will explore the key theories and practices within people and project management, data analytics, markets, accounting and finance to develop your understanding of strategic and effective approaches to business management.

Year two – You will examine the wider cultural and ethical aspects of business practices alongside recognising and understanding the role and potential impact that evolving technology may have on future growth and sustainability. You will gain an essential understanding of the legal aspects of business such as intellectual property, contracts and copyright. You will be encouraged to consider global perspectives within specialist areas and disciplines to recognise potential business opportunities.

Year three* – You will develop business plans that encompass creative business strategy and planning through the development of a personalised creative business project that considers strategy, budgets, resources and time management.

Throughout your course, collaborations with creative courses will provide opportunities for experiencing a range of creative discipline management scenarios and provide context and insight into the practical operations involved in creative businesses.

*If you choose to study this course over four years, this will include a placement year (also known as a sandwich year, work placement, industrial placement, or year in industry), which provides a fantastic opportunity to enhance your employability and gain practical experience in your field of study. The placement year typically occurs after year two and before year three. Read our placement year FAQs at www.leeds-art.ac.uk/undergraduate-placement-year-faqs.