How to fill in the UCAS application
If your child has decided university is the right path for them, here’s what they’ll need to know about making a UCAS application.
Information and advice pages
How to fill in the UCAS application
If your child has decided university is the right path for them, here’s what they’ll need to know about making a UCAS application.
How to identify your transferable skills
If you’re applying for a job but don’t have any, or much, professional experience, it can be tricky to know what to include on your CV. But any life experience you have will be valuable when applying for a job or apprenticeship – it’s how you talk about that experience that matters.
How to meet people at university or college
Wondering about the best way to meet people? From online groups on social media to part-time jobs, there are lots of ways to make friends at university or college.
How to pay for uni
One of the biggest concerns for students and their parents is the cost of university. Here’s a breakdown of what you need to know about fees, finance, and repayment.
How to prepare for a job interview
Whether it's a part-time job at uni or a full-time job after graduating, our job interview checklist guide covers the questions you may face, what you should wear and more.
How to start a personal statement: The attention grabber
The personal statement is your opportunity to talk about you, and why you want to enrol on a particular course. But how do you start it strongly? Read our advice below on what to include, what not to do, and how to approach it.
How to write a cover letter
Why is a cover letter important, and what should you say in yours? Make the right impression with our tips and examples.
How to write a personal statement that works for multiple courses: 2026 entry
Communicating your passion for a subject in your personal statement is an art in itself – but what if you're applying to two (or more) very different courses with the same statement?
How to write a personal statement that works for multiple courses
Communicating your passion for a subject in your personal statement is an art in itself – but what if you're applying to two (or more) very different courses with the same statement?
How to write a UCAS Conservatoires personal statement
The personal statement is your opportunity to talk about you, and why you want to enrol on a particular course. You should describe the ambitions, skills, and experience that’ll make you suitable for the course.
How to write a UCAS Conservatoires personal statement: 2026 entry
The personal statement is your opportunity to talk about you, and why you want to enrol on a particular course. You should describe the ambitions, skills, and experience that’ll make you suitable for the course.
How to write UCAS Undergraduate references
We take you through what you need to do if you've been asked to write a reference for a UCAS Undergraduate applicant.
How you can help
Information on qualifications, apprenticeships, and study programmes – to help parents and carers support their child in choosing what to do next.
Improve conversion to firm choice
Strengthen bonds with your applicants during the moments that matter, building the trust they need to make your institution first choice. Discover your biggest conversion drop-off points to improve future performance. Learn why they chose you, or crucially, why they chose another university or college over you.
In-cycle application data and support
Make full use of everything we offer to recruit students this cycle. Compare yourself to competitors and the sector as a whole, identify and understand untapped prospects, and even benchmark the diversity of your applicant pool against your chosen institutions. Many products and services are included in your capitation fee.
Increase your undergraduate applications
We can help you increase your applications across the full 18-month conversion funnel, from initial research, right up until acceptance. From discovery brand awareness activities to pre- and post-application campaigns, as well as Clearing, we help universities and colleges drive their student recruitment to the students who would love to choose them.
International students
Discover everything you need to know as an international student planning to come to the UK. Whether you're coming for the first time, returning for postgraduate, or are still waiting to make a decision, our guidance below can help you prepare as best you can for life in the UK.