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Advertising Accounts Managers and Creative Directors

Advertising accounts managers and creative directors plan, design, organise and direct the advertising activities of an organisation.

Wages

New workers
AVERAGE
Experienced
£ 20,876
£ 38,316
£ 70,814

New workers start around £20,876. Normal pay is £38,316 per year. Highly experienced workers can earn up to £70,814.

Available jobs

In the past year there were 34,426 vacancies for this type of job

2.67%

Projected job growth over the next 8 years

Related courses

People work towards these careers by taking these courses at college and uni.

What they do most days?

  • Arranges conferences, exhibitions, seminars, etc. to promote the image of a product, service or organisation.

  • Stays abreast of changes in media, readership or viewing figures and advertising rates.

  • Reviews and revises campaign in light of sales figures, surveys, etc..

  • Conceives advertising campaign to impart the desired product image in an effective and economical way.

  • Liaises with client to discuss product/service to be marketed, defines target group and assesses the suitability of various media.

Hard Skills

Hard skills are specific, learnable, measurable, often industry or occupation-specific abilities related to a position.

Skills are ranked based on the number of job adverts that list them as required skills.

  • Marketing

  • Project Management

  • Digital Marketing

  • Customer Relationship Management

  • Key Performance Indicators (KPIs)

  • Campaign Management

  • Business To Business

  • Marketing Strategies

  • Social Media

  • Data Analysis

Soft Skills

Soft skills can be self-taught and usually do not necessitate a certain completed level of education.

Skills are ranked based on the number of job adverts that list them as required skills.

  • Communications

  • Sales

  • Management

  • Planning

  • Detail Oriented

  • Leadership

  • Innovation

  • Research

  • Customer Service

  • Writing

How do I get a job like this?

People in these types of job started their career paths after studying courses like the ones below.

Routes to this career

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