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This summer, we surveyed thousands of 2025 entry applicants who were placed on a course – to find out how they made decisions, their experience of the cycle, and their outlook for the future.

We can help government agencies get important messaging noticed by millions of students and graduates each year. From broadening awareness of specific campaigns to targeting specialist student groups, our unrivalled data and targeted campaigns can help you engage who the right people.

From targeted paid social campaigns to integrated multichannel delivery, we can support your annual campaign plans and help you get your living space noticed.

Find key information from UCAS, including our corporate strategy, Annual Report, and End of Cycle Reports.

If you're applying for a marketing degree, make sure you can sell yourself in your personal statement!

Take advantage of UCAS' unique access to students to market your products, services and opportunities to the people who'll want them the most.

With unrivalled student reach, choose how you want to engage and recruit.

Reach a vast student audience who are highly engaged with the trusted UCAS journey – and are rarely without their devices. Gain quick wins from a stand-alone SMS campaign or build long-term value through a multichannel approach.

No other brand can connect with students (and their influencers) across their decision-making journey like UCAS can. Place your adverts in our targeted emails, engaging students with the right message at the right time.

Connect with one of the UK’s largest and most responsive youth audiences via our trusted brand. We understand who students are and what they're interested in buying. Gain loyal new customers by using our data insights to reach them.