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Six recruitment marketing strategies to boost take-up of apprenticeships

Of the three main post-secondary pathways, going to university remains the default choice across the UK in 2024. But for apprenticeships and early careers opportunities, despite all their unique benefits so suited to today’s cost-of-living crisis, it remains a battle for a distant second place.

Six recruitment marketing strategies to boost take-up of apprenticeships

Of the three main post-secondary pathways, going to university remains the default choice across the UK in 2024. But for apprenticeships and early careers opportunities, despite all their unique benefits so suited to today’s cost-of-living crisis, it remains a battle for a distant second place.

SMS

Reach a vast student audience who are highly engaged with the trusted UCAS journey – and are rarely without their devices. Gain quick wins from a stand-alone SMS campaign or build long-term value through a multichannel approach.

Social Media

It’s quite the predicament isn’t it? We’ve all relied on social media more this past year, but we’ve had less to post about than we ever have before. There’s only so many banana bread attempts your friends can stand to see. Our new behaviours, and new world trends, have all made this a strange year of ups and downs for social media, so let’s have a closer look.

SPA archive documents

Supporting Professionalism in Admissions (SPA) was an independent and objective voice on UK higher education admissions to promote professionalism, fair admissions, and access to higher education.

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